商务英语听说实训试卷A

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2、-广州现代信息工程职业技术学院试卷（A卷）2011—2012学年第二学期课程商务英语听说实训开课班级11商英1.2.3年级11级班级学号学生姓名考试教室本试卷共6页，满分100分；考试时间：90分钟；考试方式：考试（查）题号一二三四五六七总分核分人题满分305822100得分得分评卷人一、单项选择题1（本大题共5小题，每小题1分，共5分）1.WhatdoesB2Bstandfor?ABusinesstoBuyers.BBusinesstoBusinessC.BusinesstoConsumers.DBusinesstoSellers.2.Whatdoesitmeanwhenoneisinvol

3、vedinB2B?AABusinesssellsitsproductstotheenduser.BABusinesssellsitsproductstoanotherbusiness.CCustomersbuyproductsfromabusiness.DCustomersdodealswithabusiness.3.WhatarereferredtoasB2C?ATransactionsbetweenabusinessandacompany.BTransactionsbetweenabusinessandashop.CTransactionsbetweenabusinessandtheret

4、ailer.DTransactionsbetweenabusinessandtheenduser.4.WhatdoesthedifferencebetweenB2BandB2Cmarketingliein?AThedifferencebetweencustomers’demandforcomfort.BThedifferencebetweencompany’sincreasingprofitability.CThedifferencebetweenemotionalperspectivesofthebuyers.DThedifferencebetweenthequalityofthebusin

5、ess.5.Howshouldmarketingstrategiesbedesigned?AAccordingtothetypeofmarketingonechooses.BAccordingtotheneedofthemarketing.CAccordingtothechangeofthemarketing.DAccordingtotheamountofprofitsonegains.试卷第1页（共6页）试卷第1页（共页）-装-----------------订-----------------线-------------------内-------------------不--------

6、-------------要-----------------------答-------------------题-------------------------------------------------------------------------------------------------------------------------------------------------------------单项选择题2（本大题共5小题，每小题1分，共5分）1.Accordingtothepassage,whatdoyouhavetodobeforeyougettothede

7、parturegate?ATohavesomethingtodrink.BTobeseatedinthewaitingroom.CTocheckinyourbags.DTohaveashortsleep.2.WhichofthefollowingisNOTincludedinthethingsthatyou’rerequiredtoshowwhenyoucheckin?APassportBTick