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1、AnalyticsatWork:SmarterDecisions,BetterResultsbyThomasH.Davenport;JeanneG.Harris;RobertMorisonfile:///F
2、/...arterDecisions,Be-ThomasH.Davenport;JeanneG.Harris;Rob/Analytics_at_Work_Smarter_Decis_split_000.html[12/02/201412:44:44]AnalyticsatWork:SmarterDecisions,BetterResultsbyThomasH.Davenport;Je
3、anneG.Harris;RobertMorisonANALYTICSATWORKfile:///F
4、/...arterDecisions,Be-ThomasH.Davenport;JeanneG.Harris;Rob/Analytics_at_Work_Smarter_Decis_split_001.html[12/02/201412:44:45]AnalyticsatWork:SmarterDecisions,BetterResultsbyThomasH.Davenport;JeanneG.Harris;RobertMorisonANALYTICSATWORKfile:///F
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6、..arterDecisions,Be-ThomasH.Davenport;JeanneG.Harris;Rob/Analytics_at_Work_Smarter_Decis_split_002.html[12/02/201412:44:45]AnalyticsatWork:SmarterDecisions,BetterResultsbyThomasH.Davenport;JeanneG.Harris;RobertMorisonSmarterDecisions,BetterResultsTHOMASH.DAVENPORTJEANNEG.HARRISROBERTMORISONHARVAR
7、DBUSINESSPRESSBOSTON,MASSACHUSETTSCopyright20ioHarvardBusinessSchoolPublishingCorporationAllrightsreservedPrintedintheUnitedStatesofAmerica141312II1054321Nopartofthispublicationmaybereproduced,storedin,orintroducedintoaretrievalsystemortransmitted,inanyformorbyanymeans(electronic,mechanical,photo
8、copying,recording,orotherwise),withoutthepriorpermissionofthepublisher.Requestsforpermissionshouldbedirectedtopermissionsa@hbsp.harvard.edu,ormailedtoPermissions,HarvardBusinessSchoolPublishing,6oHarvardWay,Boston,Massachusetts02163.LibraryofCongressCataloging-in-PublicationDataDavenport,ThomasH.
9、,1954Analyticsatwork:smarterdecisions,betterresults/ThomasH.Davenport,JeanneG.Harris,RobertMorison.p.cm.ISBN978-1-4221-7769-3(hardcover:alk.paper)i.Businessintelligence.2.Decisionmaking.I.Harris,JeanneG.II.Morison,Robert.III.Title.HD38.7.D3782010658.4'013-dc222009032263Thepaperusedinthispublicati
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