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ID:40368777
大小:1.33 MB
页数:11页
时间:2019-08-01
《Business innovation self-checkout machine》由会员上传分享,免费在线阅读,更多相关内容在学术论文-天天文库。
1、Itcomesfrom?•Docashierstaketoolongtoscanyourpurchases?•Areyouembarrassedwhenthecashierscansyourembarrassingitems?•Takethecashieroutoftheequationanddoityourselfataselfcheckoutlane.Whatisaself-checkoutmachine?•Amechanismforcustomerstopayforpurchaseswithouttheretailer'sstaff.•Analternativetoth
2、etraditionalcashier-staffedcheckout.LowandmiddlelevelmarketHighlevelmarketDevelopingmarketItisimplementedmostofteningrocerystoresandotherlarge-scalestoresindevelopedcountries.Steps1.Bringyourpurchasestotheself-checkoutline.2.PresstheStartbuttononthetouchscreen.3.Confirmwhetheryoubroughtyour
3、ownbags.4.Scanyourpurchasesbyliningupthebar-codewiththeredlightofthescanner.5.Placeeachscanneditemontothebaggingplatformimmediatelyafteryouscanit.6.Whenyouaredone,payforyourpurchase.DifferentwaystopayWhyisitawickedproblem?Fromretailer'sperspective:•Lowerscostofoperationasmarginal-costofasel
4、f-checkoutislower•IncreasespersonnelreliabilityFromconsumer'sperspective:•Potentiallyfasterserviceasconsumerscanhaveachoiceofself-service•PotentiallylowerpricesaslowercostscanbepassedontoconsumerFromretailer'sperspective:•Highershrinkage.Youdon'thaveanextrasetofeyesthatcanwatchfortheft.•Hig
5、herinitialcost:Self-checkoutmachinescanbeexpensivetobuy.Fromaconsumer'sperspective:•Lowercustomerservice:Havingyourconsumers’actastheirowncashierandbaggerisnotnecessarilyapositiveexperience.•Lackofcustomizedinformation
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