“兼职派”项目策划书

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1、南京因烙威星信息科技有限公司项目策划书“兼职派”王祥2015/3/23策划项目——“兼职派”目录1.项目介绍......................................................................................................................31.1项目概况...............................................................................................

2、.................31.2项目背景................................................................................................................31.2.1项目发起人的介绍.........................................................................................31.2.2项目缘起.........................

3、..............................................................................31.2.3类似产品的现状............................................................................................31.3项目具体内容..................................................................................

4、.....................41.4项目创意和亮点....................................................................................................42.项目SWOT分析............................................................................................................52.1优势（STRENGTH）分析......

5、...................................................................................52.2劣势（WEAKNESS）分析.........................................................................................52.3机遇（OPPORTUNITY）分析................................................................

6、....................52.4竞争（THREATEN）分析.........................................................................................52.5基本结论..............................................................................................................63.项目方案分析.....................

7、........................................................................................63.1营销方案分析.........................................................................................................63.11营销理念...............................................................

8、.........................................63.12营销目标.........................