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ID:39977199
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页数:23页
时间:2019-07-16
《《跨文化交际》案例》由会员上传分享,免费在线阅读,更多相关内容在行业资料-天天文库。
1、《跨文化交际》案例Case1Litzisaprofessorofcross—culturalcommunicationinauniversityinFinland.SheinvitedherChinesestudentshomeforaneveningparty.TheschemafromLitz’spointofviewincludesthefollowing:1. Givinginvitation:byphone/bymail2. Prepareeverythingbeforethearrivalofguests3.
2、 Receivingguests:openthedoor/expresswelcome/taketheirovercoats/introduceguests/offerthemdrinks/makethemcomfortable4. Servingfood:setthetable/soupfirst/maincourse/desert5. Postdinneractivities:chat/playmusic/offermoredrinks6. Seeingguestsoff:thankthemforcomi
3、ng/goodnightLitz’seveningpartywasnotverysuccessful,becauseshewasupsetbyoneofherguests.HerewastheinitialconversationbetweenLitzandLin:Litz:(opensthedoor)Oh,Lin,howniceyoucouldcome!Lin:It’snotdifficulttofindyourhouse.Litz:Comeonin.Lin:(comesin)Litz:CanItakeyourcoat?Lin:No,than
4、ks.Litz:Ok,thiswayplease.Lin:(takeoffhercoatandhangsit)Analysis:LitzwashurtbecauseLindidnotletherhanghercoat.Litz’sofferingtohangLin’scoatisoneofLitz’sways(it’sonLitz’sschema).OnLin’sside,shethoughtthatLitzwashersupervisorandthatitwasinappropriatetolethersupervisorhanghercoa
5、t.Herewehaveaninstanceofoneactionattachedwithdifferentculturalvalues.Case2FindinganInterestedBuyerGeorageHallwasinBeijingattendingatradefairandlookingforanopportunitytodobusinessinChina.HehadbeenverysuccessfulinhisbusinessdealingsintheUSandpridedhimselfonhisability“togetthin
6、gsmoving.”Hisfirstdaywasgoingwell.Helookedaroundatthedisplaysofsportingequipmenttogetsomeideaofwhomhemightapproach.Hewassurethathisproducts,tennisracketswithanunusualnewdesign,wouldarousesomeinterests.Ontheseconddayheapproachedthecompanywhichhefeltwouldbemostresponsivetohisp
7、roducts.Heintroducedhimselftothegeneral,aMr.Li.SincehehadreadthatChinesefindgettingdowntobusinessimmediatelytooabruptandrude,hebeganacasualconversation,eventuallyleadinguptothetopicofhisproductsandsuggestinghowMr.Li’scompanymightbenefitfromusingthem.Georgethensuggestedthathe
8、couldarrangetogettogetherwithMr.Liandprovidemorespecificsanddocumentationon
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