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ID:39524951
大小:156.00 KB
页数:24页
时间:2019-07-05
《河南文化旅游产品开发现状及思路》由会员上传分享,免费在线阅读,更多相关内容在行业资料-天天文库。
1、题目:河南文化旅游产品开发现状及思路院系名称:专业班级:学生姓名:学号:指导教师:教师职称:232323摘要随着旅游业的迅速发展,旅游产品的需求结构已经发生了变化。旅游者在旅游活动中更加注重产品的特色化、可参与性和文化性。旅游活动的文化消费、体验消费倾向越来越明显。文化旅游作为一种追求文化享受、获得精神和智力满足的高层次旅游活动,越来越受到广大旅游者的青睐。目前,河南已经开发了一批颇具影响力的文化旅游产品,在现有形势下如何深入挖掘旅游资源的文化内涵,展现河南深厚的历史文化和现代文明,把文化旅游做
2、强做大,成为真正具有优势竞争力的旅游产业,正是本文所关注的。论文通过对文化旅游产品开发中相关概念和理论的阐述与辨析,分析河南文化旅游资源特征及开发现状,运用比较分析法分析河南文化旅游发展态势。在此基础上确立了河南文化旅游总体开发思路,提出了河南文化旅游产品的开发思路与产品体系,并简要阐述了文化旅游产品开发的支持保障系统。文化旅游产品在开发时应注重旅游资源内涵的挖掘和文化氛围的营造,突出主题、展现特色,实现旅游产品功能化,注意加强区域性合作和行业联动,实现河南文化旅游的快速可持续发展。关键词:文化
3、旅游文化旅游产品产品开发思路2323TitlethestatusquoofculturaltourismproductdevelopmentandideasofHenanAbstractWiththerapiddevelopmentoftourism,thereweresomechangesintherequirementstructureofthetourismproducts,thetouristspaymoreattentiontothecharacteristics,cultureand
4、participatinginthetourismactivities.Thetendencyofculturalconsumptionandexperienceconsumptionintourismbecomemoreandmoreobvious.Theculturaltourism,whichisaculturalenjoymentandspiritualfulfilmentactivitiesispaiedcloseattentionbytourists.Henanhaddevelope
5、dsomeweightyculturaltourismprod.Theexistingsituation,howtodigdeepculturalconnotationoftourismresources,demonstratethedeephistoricalandculturalHenanandmoderncivilization,andtogrowinsizeandstrengthofculturaltourismhasbecomeatrulycompetitiveadvantagetou
6、rismindustryisofconcerntothisarticle.Thesisofculturaltourismproductsthroughthedevelopmentofconceptsandtheoriesrelatedtotheelaborationandanalysis,analysisofthecharacteristicsofculturaltourismresourcesinHenanProvinceandthedevelopmentofthestatusquo,theu
7、seofcomparativeanalysisofcultureandtourismdevelopmentinHenanProvince.EstablishedonthebasisoftheoveralldevelopmentofculturaltourisminHenanideas,putforwardtheHenanculturaltourismproductdevelopmentandproductsystemsthinking,Andbrieflydescribedthedevelopm
8、entofculturaltourismproductstosupportthesecuritysystem.Culturaltourismproductsinthedevelopmentoftouristresourcesshouldbefocusedontheexcavationandculturalconnotationsofatmosphere,highlightingthetheme,toshowthecharacteristicsoftherealizationofthetouris
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