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1、STOP,ASK,andLISTENProvenSalesTechniquestoTurnBrowsersIntoBuyersSECONDEDITIONKellyRoberstonWILEYJohnWiley&SonsCanada,Ltd.PraiseforKelleyRobertsonandStop,AskandListenPeoplewillpayapremiumforquality.We’veusedconceptssimilartowhatKelleypresentsinStop,Ask,andListenand
2、theyhavehelpedussucceed.Iftheyworkforus,they’llworkforyou.Irecommendthisbooktoanyonewhoisseriousaboutincreasingsalesandcustomerloyalty.—HarryRosen,Chairman,HarryRosenInc.Thisbookgiveseverysalesprofessional,inanymarket,astep-by-stepprocesstomakemoresales,fasterand
3、easierthaneverbefore.Worthitsweightingold!—BrianTracy,President,BrianTracyInternationalAuthorofAdvancedSellingStrategiesStop,Ask,andListenisanoutstandingbook!Iwasamazedhowmanypracticalideaswereincluded.Whenyouapplytheseconceptsyouwilldefinitelyseparateyourselffro
4、myourcom-petitors.Ihighlyrecommendthisbooktoanyoneinsales.—JimClemmer,President,TheClemmerGroupAuthorofPathwaystoPerformanceandGrowingtheDistanceIhavebeenexposedtomanysalesprocessesandIhaveneverseenoneaspracticalandachievableasKelley’s.Itisrefreshingtoreadabookon
5、salesthatsucceedsinsellingmeontheprocessitprescribes.Stop,Ask,andListencombinestheessentialmechanicsandthecrucialmindsetofsuccessfulsellinginaprocessthatistotallyachievable.—BlairMinnes,AccountManager,LarterCreativeStop,Ask,andListenisanexcellentbook!Kelleyhasdon
6、ewhatmostauthorsneglecttodo—includeastep-by-stepblueprinttoimplementtheconceptsinhisbook.Hisexamples,analogies,andreal-lifesituationsreflectakeenunderstandingofprofessionalsellingbehaviour.Goodmaterialforsalespeopleatalllevels,whethersellingaWalkmanoramulti-milli
7、ondollaraircraft.—GregMarlo,DirectorofSales&Marketing,OurPLANEInc.Stop,Ask,andListeniswell-writtenbookandamust-readforanysalesperson.Whenyouapplytheconceptsyouwilldemon-stratetoyourcustomerwhytheyshouldbuyfromyou,atyourprice.Itwilldefinitelyincreaseyournegotiatin
8、gpower.—MichaelSloopka,President,SellingSolutionsIamreading,re-reading,andre-readingthisbook.Iamconvincedthatthereisnofinerbookoneffectivesellinginexistence!Be