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1、乂77154学号:032025411知1#硕士学位论文(专业学位)华为公司的国际化战略分析院系:管理学院专业:MBA姓名:指导教师:薛求知教授完成日期-2005年4月30朱msp急AbstractWiththedevelopmentofChinatelecommunicationmanufacturingindustry,moreandmoreChinatelecommunicationmanufacturersareactivelyexploringtheoverseasmarket.Underthiscir
2、cumstance,itisimperativetoresearchtheglobalizingstrategiesofChinatelecommunicationmanufactures.Huaweihasactedasaleaderinexploringtheglobalmarket.Thus,researchingHuawei'sglobalizingstrategies,intheonehand,canhelpChinaenterprisesleamabouttheirpresentstageandth
3、estatusinquoofChinaandoverseamarkets.Intheotherhand,itcanhelpdomesticenterprisestochoosetherightstrategiestosucceedintheglobalcompetition,andtoleamwhatproblemstheywouldfaceduringtheglobalizingprocessandthuscantakeappropriatemethodstopreventtheseproblems.Firs
4、tly,thispaperdescribestheindustrydefinition,segmentation,andtheindustrychainofthetelecommunicationmanufacturingindustry,andthestatusinquoandthedevelopmenttrendofthisindustry.Then,thispaperanalysesHuawei'sglobalizingstrategies.First,itintroducesthes^tusinquo抑
5、dbackgroundofHuawei、globalization,whichexplainthesignificanceofglobalizationforHuawei.AllthemultinationaltelecommunicationmanufactureshaveenteredintotheChinamarket,whichcausethefiercestcompetitionindomesticmarketHowever,theincreaseofmarkethasbeguntoslowdown.
6、Inthissituation,Huaweiexperiencesallsortsoftrials,andgetafirmfootholdinthedomesticmarket.Then,itturnsitsvisiontothemuchwiderinternationalmarket,andbeginstoenterintoglobalmarketandcompeteswiththemultinationalgiants,tomaintainitshigh-speeddevelopment.Secondly,
7、thispaperanalyzeshowHuaweicontrolsandcoordinatesitsoverseasubsidiariesthroughtheanalysisofitsorganizationalstructure;thesuccessfactorsofHuawei'sglobalization;andtheissuesHuaweimetwithduringitsglobalization.Then,to03202541丨华为公司的国际化战略分析helpsolvethepresentprobl
8、emsofHuawei,thispapergivessomeadviceonitsfollowingdevelopment.Atlast,basedontheaboveanalysisofHuawei'sglobalizingstrategies,thispapergivessomesuggestionsontheglobalizationofChina'shigh-techenter