高级商务英语1 复习资料

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1、Unit1:TheEmpireStrikesback1.“Whenyouwanttocreateaclimateandcultureofhyper-growth,youreallyneedtoliveandbreatheemergingmarkets.”Whenyouwanttocreateaclimateorcultureofasuperfastgrowingorganization,youreallyneedtocometoemergingmarketsandfeelinpersonwhati

2、tislikelivingandworkingthere.2.whichbringstogetherallofBigBlue'soperationsoutsideNorthAmericaandwesternEurope.whichbringsallofIBM'soperations(units)outsideNorthAmericaandwesternEuropeunderitsleadership.3.LatinAmericanowreportstoShanghai.nowunderthelea

3、dershipofShanghai.4.basedontherightcost,therightskillsandtherightbusinessenvironmentifthecostisrelativelylow,theskillsareuptostandard,andthebusinessenvironmentisfavorable5.horizontallyandgloballyItcanpoolallhumanresourcesofIBMandallocatetheminanoptima

4、lwayamongbusinessunitsacrosstheworld.6.WhyIBMrelativelypainlesssellPCdepartment?WhenLenovo,aChinesePCcompany,acquiredthebusinessdivisionofIBM,aglobalgiantoftheUSA,therewasnolossoffaceornationaldisgraceinvolvedinthisbecauseitwasconsiderednothingbutanex

5、changeofcommodities.7.hotlabourmarketsinemergingmarketsarecausingextremelyhighturnoverrates.theboominglabourmarketsinemergingmarketsarecausingfastflowoftalentsfromonefirmtoanother.8.IBMreckonsthatitsglobalreachgivesitanedgeinrecruitmentandretentionove

6、rlocalrivals.itsglobalexpansionhelpsitmaintainacompetitiveadvantageoverlocalcompetitorsintermsofthetalentsithiresandthelongertimeitkeepsthetalents9.thankstoaninfrastructureboomthatpromisestospaneverythingduetofastgrowthintheinfrastructureconstructionb

7、usiness,whichisestimatedtocovereverypossibleprojectfrom...10.Thereisstillastrikinglackofexecutivesfromemergingmarketsatthetopofdeveloped-countrymultinationalsTherearestillveryfewlocalexecutiveswhocanclimbtothetopmanagementofdeveloped-countrymultinatio

8、nals.11.thebreadthanddepthofmanagementtalentbreath=variedanddiversifiedmanagementtalentsdepth=experiencedandseasonedmanagementtalentsHeadofstrategy:策略发展总监hyper-growth:superfastgrowthEmergingmarket:新兴市场growthmarkets：成长型市场；增长型市Bigblue：nicknamefo