基于价值网络的我国医药企业创新集成管理研究

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1、复旦大学博士学位论文基于价值网络的我国医药企业创新集成管理研究姓名：佟石申请学位级别：博士专业：管理科学与工程指导教师：司春林20040418三生绁堡圭兰堡!墼苎王丝堡旦丝些墨曼墨堕垒些型堑苎堕笪里堡塞ResearchOilManagementConstellationofInnovationinPharmaceuticalIndustryinChinabasedonValueNetwork’AbstractPharmaceuticalindustryisthemostimportantindus

2、tryfieldwhichbeingimprovedinmostcountries，forthelargemarketandhighrevenue，andpeoplepaymoreattentiontothequalityoflirewiththelifclevelgoingllD．InnovationiSmostimportantforsupplyingthesuitableproductandservicestopeopleinthepharmaceuticalindustryasatechn

3、ology-basedindustry．Therefore，pharmaceuticalinnovationanditsValuecomestruearebecomingaimportanterafortheentrepreneurandthetheorist．Themanagementofpharmaceuticalinnovationisaverycomplexproblem．Pharmaceuticalproductaffectthehealthandsafetyofpeopledirect

4、ly,itsdevelopmentandproductionisbasedOnmultiseienceknowledge．Pharmaeeuticalinnovationcanproducethecustomers’valueafterthrotl曲therigidinvestigationbythegovernmentbasedOnscientificproof．Duringtheprocessofpharmaceuticalinnovation，globalpharmaceuticalindu

5、stryfacesmostproblems，suchasprotectionperiodofpatentdrugsendedandbeingended，rigldregulation，thechallengeofcomplexproductionprocess，longdevelopmentcycle，marketresponsetime，clinicaltrialprocessetc．InChina，wecannoticeanindicationoftheinnovationsysterninw

6、hichcorporationplaystheleadingroleandtheSUCCESSofnewproductandnewtechnologyinthemarket．butournationalcorporationsstillneedtoresOlvethespecialproblemsonmanagingtheinnovationinChinainorderthatwecandeveloppharmaceuticalindustrybycontinuousinnovations．The

7、successofinnovationmeansthevaluecomestreeinthemarket．Thevaluemanagementisthemostimportantstudyfieldintheresearchofmodemmanagementtheory．Thispointisnotonlyanaccountingmethodrepresentingtheresultofoperation，butalsoakindofmanagementideaandthorIghts．Based

8、onit，corporationmustconfirmthestrategytoselectabusineSSactionforitsmaximumValue．ItiSawholevaluemanagementsystemincludingthebusinessaction，strategyandorganizationinfrastructure，Basedonthistheory,itispossibletOrevealthevalueofpharmaceuticalinnov