资源描述:
《宝龄富锦医学美容 减重市场深耕计划书》由会员上传分享,免费在线阅读,更多相关内容在教育资源-天天文库。
1、寶齡富錦醫學美容減重市場深耕計畫書瘦身市場描述超過215萬的女性過重精確計算瘦身市場大小,台灣19歲到64歲的女性主要美容消費人口中有215萬以上的人口過重或肥胖。根據行政院衛生署之生命統計及國人肥胖盛行率調查精確估算。台灣各區詳細肥胖人口統計請洽詢「寶齡富錦醫學美容」不健康體重的體形困擾全民投入減肥行動愛美本能驅使女性竭盡所能追求曲線零缺點不肥的人也減肥------------真正的瘦身市場遠遠超過“肥胖人口”根據陽明醫院洪建德教授報告指出:“在減肥門診受調查的859人當中,有89%的減肥者認為肥胖是不美的有26%的減肥者認為肥胖是不健康的有20%的減肥
2、者認為肥胖是遲鈍的”因此追求完美的人更注重減肥。瘦身市場營業額215萬人乘以8千元減重費用/每月=172億/每月等於每年新台幣2千零6拾4億元積極開發市場!!?大型醫院開美容中心皮膚科診所附設美容院婦產科兼營美容瘦身聯鎖瘦身中心一家一家開醫生、瘦身中心搶食減肥大餅,吸引關心身才的愛美人士,同時又侵吞美容護膚市場!!美容院經營者如何積極因應?!ObesityTrends*AmongU.S.AdultsBRFSS,1985Source:MokdadAH,etal.JAmMedAssoc1999;282:16,2001;286:10.ObesityTrends*Amo
3、ngU.S.AdultsBRFSS,1986Source:MokdadAH,etal.JAmMedAssoc1999;282:16,2001;286:10.ObesityTrends*AmongU.S.AdultsBRFSS,1987Source:MokdadAH,etal.JAmMedAssoc1999;282:16,2001;286:10.ObesityTrends*AmongU.S.AdultsBRFSS,1988Source:MokdadAH,etal.JAmMedAssoc1999;282:16,2001;286:10.ObesityTrends*Among
4、U.S.AdultsBRFSS,1989Source:MokdadAH,etal.JAmMedAssoc1999;282:16,2001;286:10.ObesityTrends*AmongU.S.AdultsBRFSS,1990Source:MokdadAH,etal.JAmMedAssoc1999;282:16,2001;286:10.ObesityTrends*AmongU.S.AdultsBRFSS,1991Source:MokdadAH,etal.JAmMedAssoc1999;282:16,2001;286:10.ObesityTrends*AmongU.
5、S.AdultsBRFSS,1992Source:MokdadAH,etal.JAmMedAssoc1999;282:16,2001;286:10.ObesityTrends*AmongU.S.AdultsBRFSS,1993Source:MokdadAH,etal.JAmMedAssoc1999;282:16,2001;286:10.ObesityTrends*AmongU.S.AdultsBRFSS,1994Source:MokdadAH,etal.JAmMedAssoc1999;282:16,2001;286:10.ObesityTrends*AmongU.S.
6、AdultsBRFSS,1995Source:MokdadAH,etal.JAmMedAssoc1999;282:16,2001;286:10.ObesityTrends*AmongU.S.AdultsBRFSS,1996Source:MokdadAH,etal.JAmMedAssoc1999;282:16,2001;286:10.ObesityTrends*AmongU.S.AdultsBRFSS,1997Source:MokdadAH,etal.JAmMedAssoc1999;282:16,2001;286:10.ObesityTrends*AmongU.S.Ad
7、ultsBRFSS,1998Source:MokdadAH,etal.JAmMedAssoc1999;282:16,2001;286:10.ObesityTrends*AmongU.S.AdultsBRFSS,1999Source:MokdadAH,etal.JAmMedAssoc1999;282:16,2001;286:10.ObesityTrends*AmongU.S.AdultsBRFSS,2000Source:MokdadAH,etal.JAmMedAssoc1999;282:16,2001;286:10.ObesityTrends*Amon