宝洁研发部成立庆典活动方案-EN

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1、GrandOpeningofP&GInnovationCenterPREventProposal2010.4.20OurUnderstanding–EventBackgroundOurInsight–CoreThemeOurContribution–CreativeIdeasContentsOurActions-ProjectExecutionOurUnderstanding1Withover138,000employeesinover80countriesandregionsworldwide,P&Ghasmanyqualityandl

2、eadingbrandsworthyofbeingdeeplytrustedbyconsumers.Currently,ChinahasbecomeoneofthefastestgrowingmarketsfortheP&Gworldwide.Byimprovingconsumers’dailylifewithdetailedbutmeaningfulmethod,P&Ghasbeengrowingsustainablyoverthelast170years.—Frompg.com.cnBackgroundBrandingproductsa

3、reasfollows:SocietyCorporateEmployeetoimproveP&Gbrandingpowerinthemarket;toimproveP&GbrandinginfluenceforconsumerstoimproveP&GcompetitivenessandR&Dstrength;toeffectivelyguaranteeP&GbrandingproductsperformanceinthemarketTocohereandimproveP&Gemployees’honorandascriptiondegre

4、e.ProjectGoalTouchinglives,improvinglifeProjectOutlineEventTitle:P&GInnovationCenterOpeningCeremonyEventSize:BJICInnovationCenter,VIPandMediaJournalists(Total800people)EventDate:Month/Day/2010(TBD)EventVenue:(TBD)Agenda：DateTimeActivityMonth/Day/2010(TBD)8:00amCheck-in(emp

5、loyeereception)9:18amOpeningSpeechfromgovernorsandP&GVIPs10:18amOpeningceremony(ribbon-cuttingceremony)10:30am-12:00pmBuildingtour/posterreview(includehopeschoolone)12:00pm-14:00pmLunch(needtoconfirmonthevenue)14:00pm-15:00pmOneononesandinterviews15:00pm-16:00pmBreak16:00p

6、m-17:00pmInternalConference18:00pm-21:00pmDinnerPartyOurInsight2DiscussionHowshouldwedotoaccuratelysetthekeytonefortheevent?Howshouldwedotocarrythekeytonethroughtheevent?Howshouldwedotoguaranteethequalityofeventoperation?AnalysisForSociety:Touchinglives,improvinglife（BEAUT

7、Y&LIFE）ForCorporate:BROADERDevelopmentforP&GForEmployee:MORESupport&OpportunityWEARESTRONGER!ThemeCriteria（主题准则）创-赢未来InnovationforFuture凝聚力量辉煌共享MutualBrilliantwithpoolingstrength共谱新篇章MutualNewChapterDirection（方向）—ClearlydeliverthemessageofP&GwithpowerInclusion（包含）—Imaginar

8、ySpacePopularity（大众化）—EasytounderstandThemeDesignATeamofDiversityisthefoundationofP&Gsucc