广东邮政发展现代物流策略研究

《广东邮政发展现代物流策略研究》由会员上传分享，免费在线阅读，更多相关内容在学术论文-天天文库。

1、西南交通大学硕士学位论文广东邮政发展现代物流策略研究姓名：庄坤松申请学位级别：硕士专业：工商管理指导教师：单承戈20070401西南交通大学硕士研究生学位论文第1I页AbsractThemodemlogisticsindustry,whichhasturnedintotheimportantbackboneofeconomicdevelopmentandnewgrowthpoimofeconomy,showsthefeaturesofgreatpotential，gradualprogressandhig

2、hgrowthrateworldwideandhasattractedtheunprecedentedattentionandrecognitionofgovernmentsandenterprises．Astheembodimentoflogistiesspecializationtrend,thetllifdpartylogisticshasenjoyedadailyincreasingdemand，thedevelopmentperspectiveofwhichhasbeenpromisingint

3、heeyesofinsidershomeandabroad．Yetthedevelopmentoflogistics，modemlogisticsinparticular,inourcountryhasthecharacteristicsoflaterbeginning，weakerregulation,smallscale，poorerfunctionsandlowermodemlogisticsservicelevel；moreover,sincevalue—addedserviceitemssuch

4、aspackaging，processing，informationhandlingandlogisticsconsultationeteoreinsufficient，thusthethroughlogisticsserviceinthewholesupplychainCannotberealizedandtheinterlinkedlogisticsserviceinthegenuinesensehasnotformed．Postaldepamnent，asthetraditional“Quasilo

5、gistics'’enterprises，facesthekeytaskssuchasthewaytodraftthescientificandreasonableenterpriseoperation&developmentstrategybytakingadvantageofselfpredominance，integratingresources，goingtowardadvantagesandavoidingdisadvantages，thewaytoacquiresurvivalanddevel

6、opmentinthetllirdpartylogisticsmarketfeaturedbyfiercecompetition．It’Sintendedinthispassage，bywayofknowledgeobtainable，togiveaconcisenarrationregardingthepertinentbasictheoryoflogisticsmanagementandthedevelopmentsituationsoflogisticsindustryhomeandabroad，b

7、ycombiningthestatusquoofGuangdongPostal，analyzethemacroenvironmentaffectingthedevelopmentoflogisticsindustry,theconditionsofmarketdemandandcompetitionoftllirdpartylogisticsandmainproblemscurrentlyexistinthedevelopmentofGuangdong109i}stiesindustrythroughth

8、e‘‘PEST'’model(namely,Politicsfactor；Economicsfactor；SocietyfactorandTechnologyfactor)；analyzethecompetitionstatusofthirdpartylogisticsby西南交通大学硕士研究生学位论文第1II页MichaelPorter'sFiveForcesModel；lastly,theSWOTanalysismetho