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1、院系：班级：学号：姓名：装订线考试科目：国际商务英语考试时间：120分钟试卷总分:100分考试方式：闭卷考生院系：外语系题号一二三四五六七八九十总分得分评卷教师Part1Readthefollowingsentenceandwritedownyourunderstandingaboutthisquotationinthespacesprovided.(10points)Thetailordoesnotattempttomakehisownshoes,butbuysthemoftheshoemaker.Theshoemakerdoesnotattempttomakehisownclothes,b
2、utemploysatailor.----AdamSmith第5页共5页PartIIFillinblankswiththemissingtermstomakethewholeconceptioncompleted(onepointforeachitem,25pointsintotal)1.Unemploymentincludesfourtypesandtheyare:___________________,_________________,____________________and_______________________.2.Economistsclassifymarketstru
3、cturesintofourbroadcategories:____________________,_________________,____________________and_______________________.3.Amongthethirteenincotermsrules,______________minimizesseller’sriskmakinggoodsavailableand____________maximizeshisrisk.4.Generallyspeaking,themarketingenvironmentmeans________________
4、_,_______________________,________________________,____________________________and______________________.5.Inmarketingmix,4Psare_____________________,_____________________,___________________and_________________.6.Whenweanalysismarketingsegmentations,wemainlyconsiderthesethreevariables:_____________
5、________,______________________and____________________.7.Productsinthemarkethavefourutilitieswhicharelistedas__________________,_________________,_____________________andownershiputility..PartIIICasestudy.Discussthefourtypesofunemploymentandgivepracticalillustrationsforeachtype.(20pointsintotal)第5页共
6、5页1.YouaregiventhefollowinginformationaboutCountryXinJune2006.Theinformationisinpercentageofthelabourforce.i)Structuralunemployment=2%ii)Frictionalunemployment=2%iii)Seasonalunemployment=0.2%iv)Actualunemployment=6.5%a)Howmuchiscyclicalunemployment?第5页共5页a)Whatisthenaturalrateofunemployment?PartIVAn
7、swerthefollowingquestionsandexplain1.Whatisthedifferencebetweenproformainvoiceandquotation?(10points)2.Whatincoterms2000tochoose?(15points)第5页共5页2.Peoplesay“toomuchmoneychasingtoofewgoods.”Currentlywe
