兰亭集势跨境电商运营模式问题研究

兰亭集势跨境电商运营模式问题研究

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页数:48页

时间:2019-03-16

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1、代一巧尉經义磬r:&ECONOMJIANGXIUNIVERSITYOFFINANCEICS中图分类号’UDC硕±学位论文MASTERDISSERTATION论文题目兰辜集#跨境屯商运营據式问题巧究忡巧,-StudyonProblemofLightMi纯oxsCrossborder论^题目巧文(》EkclrcmicCommerceOpemtionMode张志勤i罗春香副教授j(p作者导申请学位硕击培养革位国际经贸学焼学科专业国际商务研究方向国际市场

2、营销与电子商务二〇—六年六月*.独创性齊聊本人声明所呈交的论文是我个人在导师指导下进行的研究王作及取得的研究成果。尽我所知,除了文中特别加k乂标注和致谢的地方外,论文中不包含其他人己经发表或撰写的研究成果,也不包含为获得江西财经大学或其他教育机构的学位或证书所使用过的材料一。与我同工作的同志对本研究所做的任何贡献均己在论文中作了明确的说明并表示了谢意。签省:聲V丈,日y.期含关于论文傭用撥破晚说购本人完全了解江西财经大学有关保留、使用学位论文的规定,即:学校有权保留送交论文的复印件,允许论文

3、搬查阅和借阅;^1全k、校义公论文部或部分,义用影印缩印或学可布的内容可采其。他手段存论文复制保(密论文在解密后遵守此规定)保的《么《:签日酣:W?签导师省名鮮兰亭集势跨境电商运营模式问题研究目录1绪论································································································11.1研究背景·······························································

4、···················11.2研究意义··················································································11.3国内外研究现状·········································································21.3.1跨境电子商务B2C理论研究···················································21.3.2跨境电子商务B2C应

5、用研究···················································21.3.3跨境电子商务B2C瓶颈研究···················································31.4研究内容与框架结构···································································41.4.1研究内容·································································

6、·········41.4.2框架结构··········································································41.5研究方法与创新之处···································································51.5.1研究方法··········································································51.5.2创新之处············

7、······························································52B2C跨境电子商务发展分析····································································62.1跨境电子商务发展现状································································62.2我国B2C跨境电子商务发展规模·····································

8、················82.3B2C跨境电子商务常见模式··············

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