中国游客赴韩国旅游分析之研究

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1、IJ，●ABSTRACTTodayastourismindustryisrecognizedasasunriseindustry,theresearchandstudyontourismbecomeessential．SouthKoreaandChinahavealonghistoryandaclosecooperationrelationshipparticularlysincethediplomaticrelationsWasestablishedbetweenthetwocountriesin1992．Withthedevelopmentofeconomyan

2、dculture，tourismbetweenthetwocountrieshasthemomentumofboom．ThispaperdiscussesthetopiconChineseTouriststreaveUingtoSouthKorea．First，thispaperdescribesthedevelopmentofthetourismindustryandanoverviewofthedevelopmentoftourismbetweenChinaandSouthKorea．Second，thearticleintroducesSouthKoreang

3、eography,climate，socialculture，foodculture，SouthKoreannaturalTouristresources，cultureTouristresourcesandsituationofSouthKorea’Sthree—dimensionaltransportfacilities，tomakeTouristsgetacomprehensiveunderstandingofKoreantourismprofile．Third，thepaperdevotestoanalyzingsituationsofChineseTour

4、iststravellingtoSouthKorea，whichcontainsthestatusofChineseTouristsgroups，theattitudeofChineseTouriststraveltOSouthKoreaandtourismsatificationofChineseTourists，throughusinglargeamountsofdataandlegends．Fouth,thearticlefurtherexplainsproductsanalysisofChineseTouriststoSouthKoreatravel，inc

5、ludingthedevelopmentoftourismproducts，tourismarrangementsandtourismcostsandothertourismroutes．Fifth,thetopiconhowSouthKoreangovernmentandtheprivateindustrytodeveloppoliciestOattractChineseTouriststhatisanalyzed．Finally,thearticlegivesafurtherresearchontheprospectsofChineseTouriststrave

6、llingtoSouthKorea．AlthoughChineseTouriststravellingtoSouthKoreantourismgainsamorein—depthanalysisandresearchinthispaper,andrelevantproposalsareputforward．However,howSouthKoreangovernmentandtheprivatetourismorganizationswilladapttomarketcompetitionquickly,establishmarketingstrategiesand

7、sustainabletourismstrategieswillbeanewtopic．Keywords：China，Tourist，SouthKorea，Tourism，Tourismresource，Tourismsatisfaction，Tourismproduct，‘～，目录第一章绪论⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯．．11．1课题研究背景及意义⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯．．I1．2国内外研究现状综述⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯．．41．3结构路线及研究内容⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯．．5I．3．1结构路线⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯．．5I