(Wiley Finance 305)Selling the Intangible Company-How to Negotiate and Capture the Value of a Growth Firm.pdf

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1、P1:a/bP2:c/dQC:e/fT1:gFMJWBK271-MetzSeptember9,20081:29Printer:CourierWestfordSellingtheIntangibleCompanyHowtoNegotiateandCapturetheValueofaGrowthFirmTHOMASV.METZ,JR.JohnWiley&Sons,Inc.vP1:a/bP2:c/dQC:e/fT1:gFMJWBK271-MetzSeptember9,20081:29Printer:CourierWestfordivP1:a/bP2:c/dQC:e/fT1:gFMJWBK2

2、71-MetzSeptember9,20081:29Printer:CourierWestfordPraiseforSellingtheIntangibleCompany“Thisisanencyclopedicworkthatdeservesmultiplereadings.Ifoundagreatnumberoffamiliarsituationsinthebookfrommymanyyearsasahigh-techcompanyexecutive.Anexcellentresourceforanyoneconsideringthesaleoftheircompany.”—Ph

3、ilHerres,President,HaydrianCorporation“Tom’sbookrevealsthesecretsofhowentrepreneurscangetthemostvaluefortheirbusinessatthebesttime.Anyonewhodoesnotreaditwillleavealotofmoneyonthetablewhentheysell.”—JohnR.Castle,Sc.D.,LecturerinEntrepreneurship,FosterSchoolofBusiness,UniversityofWashington“Selli

4、ngtheIntangibleCompanyisacomprehensiveresourcethatdescribesnotonlythetechnicalissuesassociatedwithvaluing,marketingandsellingabusiness,butalsotheinterestsandbiasesofthosewhoinfluencetheprocess.Thisisamustreadforentrepreneurs,chiefexecutivesandtheirkeyadvisors.”—DouglasW.Brown,PresidentandCEO,All

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7、kmanagement,financialengineering,valuationandfi-nancialinstrumentanalysis,aswellasmuchmore.Foralistofavailabletitles,visitourwebsiteatwww.WileyFinance.com.iiP1:a/bP2:c/dQC:e/fT1:gFMJWBK271-MetzSeptember9,20081:29Printer:CourierWestf