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1、JournalofCommunicationISSN0021-9916BookReviewsCommunicationresearchmethodsandStatistics.‘‘Foundation,’’thefirstGuomingChen,WenzhengPeng,YinjiaoYe,partofthisbook,ismainlydevotedtoandRanAnagroupofbasicconceptsandgeneralprinciplesincommunicationstudies,FudanUniversityPress,Shanghai,China,2011,i
2、nwhichconnotations,types,theories,RMB38(soft),pp.414researchprocess,andresearchethicsofcommunicationstudyarecriticallyThepast20yearshaswitnessedadramaticintroducedandclarified.Theauthorsflourishingofcommunicationstudiesonholdthatcommunicationresearchaglobalscale,whichispartlyreflectedgenerally
3、consistsofthreecirculatorythroughtheco-existenceofabundantstages,namelyobservation,interpreta-researchmethodsoriginatingfromdif-tion,andproof,whichcanbefurtherferenttheoreticalormethodologicaltra-dividedintosuchfourproceduresasditions.However,alargerepertoireofconceptualization,operationali
4、zation,methods,whileofferingvariousandben-analysisandreconceptualization(pp.eficialperspectivesintocommunication36–45).Itisevident,thoughnotovertlypractices,actuallymakesitmoredifficultindicatedbytheauthors,thatwhatforresearcherstochoosetheappropri-methodsareadoptedinthosestagesandateones,giv
5、enthateachmethodisoftenproceduresmakesmuchdifferencetoonlyvalidincertainculturalandsit-theresearchresults.Anothernoteworthyuationalsettings.Assuch,researcherspointofviewinthispartisthefiveshouldnotonlybeinformedaboutwhatgeneralmethodologicaltrendsofcom-communicationmethodsareusedandmunicatio
6、nresearch,thatis,integrationinternationallyrecognizedbutalsoknowofscientificandhumanisticmethods,howtowiselylocalizethosemethods.Inwideacceptanceoftheinnovativeviewofthis,thenewlypublishedCom-methodsputforwardbycommunicationmunicationResearchMethodscameinresearchers,priorityofnaturalistictim
7、eforAsianresearchers,asitprovidesresearchoverexperimentalresearch,anoverallpictureofresearchmethodsemergenceoflongitudinaldesigns,incommunicationstudiesworldwide,asandthedevelopmentofmultivariatewellasapplicationofthesemethodsinanalyses.Alongwiththefivetr