崆峒山养生文化旅游资源开发分析

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1、三、景区划分......................................................................................35四、养生文化旅游现状......................................................................35第二节养生文化旅游存在的问题............................................................36一、理论研究需要深入...............

2、.......................................................36二、服务意识有待提高......................................................................36三、养生文化项目相对匮乏..............................................................37四、“养生文化”品牌效应尚未形成..............................................

3、..37五、市场分层不清晰..........................................................................37六、与其他高端养生行业的联动较少。..........................................37第四章崆峒养生文化旅游发展对策研究........................................................38第一节崆峒山养生旅游发展的理念.....................................

4、...................38一、创新养生文化旅游方式理念......................................................39二、创造人均最大效益理念..............................................................40三、高端开发与保护理念..................................................................40第二节崆峒养生文化旅游的品牌开发研究.............

5、...............................40一、“味像崆峒、养生澄怀”崆峒养生品牌....................................41二、崆峒养生品牌的普世内涵..........................................................41第三节崆峒养生文化旅游配套设施建设................................................42一、养生居住设施建设.....................................

6、.................................43二、养生理疗康体服务设施建设......................................................43三、养生旅游生活服务建设..............................................................44四、养生旅游服务软件建设..............................................................44五、打造一体化景区便捷服务平台.....

7、.............................................44六、建设养生信息获取平台..............................................................45七、养生旅游景区周边集群景观建设..............................................45第四节崆峒山养生旅游产品开发............................................................45一、养生体验产品开发....

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