MICHIGAN CASE BOOK.pdf

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1、UUnniivveerrssiittyyooffMMiicchhiiggaannBBuussiinneessssSScchhoooollCCaasseeBBooookk11Includes:Casesforinterviewsforgraduatingstudents2001-2002MichiganUniversityofMichiganBusinessSchoolCaseBook1-2001-2002EditionMichiganAWordofThanks!Thiscasebookistheresultofmanyhoursofhardworkputinbystudentsof

2、theUniversityofMichiganBusinessSchool.InthefirstyearoftheirMBAprogram,ayearthatisdifficultbecauseofacademicandcareersearchpressures,theydevotedseveralhourstointerviewsecondyearMBAstudentsinordertogatherrealcasesthatwereadministeredduringinterviewsforfull-timeconsultingpositions.Inaddition,they

3、rewrotethecasesinauser-friendlyformat.Theconsultingclubandtheclassof2002(membersoftheMichiganConsultingClub)wouldliketothankallthepeoplewhocontributedtotheMBA2CaseBook.ThankYou,VishalSeth(ExecutiveVicePresident)IntroductionOverviewOnbehalfofthe2001-2002ConsultingClub,wewouldliketowelcomeyoutoy

4、oursecondyearattheUniversityofMichiganBusinessSchool.Webelievethattheconsultingindustryoffersunparalleledopportunitiesandrewardsforintelligentandcreativeprofessionals.Perhapsmorethananyprofession,consultingoffersindividualstheopportunitytochoosefromanynumberofrewardingareasofexpertisewhilework

5、inginateam-basedenvironment.Asthebusinessworldtransformsitselftomeettheneedsofthenewmillennium,consultantswillbeneededmorethanevertoprovideexpertiseandguidancetoindustryleaderswiththedifficultdecisionsthattheyface.MaximizingYourReturnThisbookisanattempttoprovidesecond-yearstudents,returningfro

6、mthesummer,differenttypesofcasesfromvariousconsultingfirms.Itisanattempttohelpkick-startthecaseinterviewpreparationforfull-timeconsultingjobs.Thebookhasrealcasesthatweregiventosecond-yearUniversityofMichiganBusinessSchoolstudentslastyear.Theywerecollectedviaaninterviewprocessbetweenfirst-andse

7、cond-yearstudents.Theconsultingclubappreciatestheeffortsofeveryonewhohelpedputthisbooktogether.Wewouldalsoliketopointoutwhatthisguideshouldnotbeusedfor.Thisguideisnotasubstituteforthehoursofpracticeneededtolearnhowto“crackacase.”Beingab