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1、华侨大学硕士学位论文II万方数据AbstractAbstractProduct’sstylingisthebondbetweenconsumerandproduct,andalsothelinkofconsumeranddesigner.Consumer’ssubjectivepsychologicalfeelingstoproductsiscalledimagery,whichincludingexperience,memoryandsocialcultural,anddirectlyreflecti
2、ngtheuser'semotionalneeds.Foralongtime,designersarevirtueoftheirownexperience,intuition,feelingtosolvedesignproblems.Consumer’semotionalneedsarenotadequatelyreflected.Therefore,researchontherelationshipbetweenconsumerimageryandproductstylingfeaturetoguid
3、eproductdesignisofgreatsignificance.Inthispaper,basketballshoeisresearchedbythemethodofforwardinferenceKanseiEngineering,Combiningwiththestatisticsandanalysisofexperimentaldata,andconvertingtheconsumerimageryofbasketballshoesintostylingelements,establish
4、ingthemappingbetweenconsumerimageryandkeystylingfeaturestoprovidereferenceforthebasketballshoesdesign.Themainworkofthispaperincludes:First,studyonthetheoreticalbasisoftranslationbetweenconsumer’simageryandproductstyling,analysistheproductdesignfeatureund
5、erinfluenceofemotionalconsumption,anddiscussthesignificanceofthestudy,proposedthetranslationprocessandproductmodelingconsumerimagerybasedonthemethodofforwardinferenceKanseiEngineering.Then,onthisbasis,extracttherepresentativeconsumer’simageryofbasketball
6、shoesbyfactoranalysis,atthesametime,usemorphologicalanalysistoextractkeyStylingfeatureofbasketballshoes.Subsequently,buildtherelevancebetweenconsumer’simageryandkeystylingfeaturebyusingsemanticdifferentialmethodandmultiplelinearregressionanalysis,andprop
7、oseabasketballshoesstylingdesignrecommendation.Finally,therelevancebetweenbasketballshoesconsumer’simageryandkeystylingfeatureisappliedtotheactualdesign.Throughtheanalysisofthedesign,verifythemappingbetweentheconsumers'basketballshoesandkeystylingfeature
8、s.III万方数据华侨大学硕士学位论文Keywords:industrialdesignbasketballshoesdesignkanseiengineeringconsumer’simagerystylingfeatureIV万方数据目录目录第1章绪论........................................................11.1研究背景..............................