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1、CaseStudyMethodologyinBusinessResearchTooursoulmatesCaseStudyMethodologyinBusinessResearchJanDulandTonyHakAMSTERDAM•BOSTON•HEIDELBERG•LONDON•NEWYORK•OXFORDPARIS•SANDIEGO•SANFRANCISCO•SINGAPORE•SYDNEY•TOKYOButterworth-HeinemannisanimprintofElsevierButterworth-Heinemannisa
2、nimprintofElsevierLinacreHouse,JordanHill,OxfordOX28DP,UK30CorporateDrive,Suite400,Burlington,MA01803,USAFirstedition2008Copyright©2008,JanDulandTonyHak.PublishedbyElsevierLtd.Allrightsreserved.TherightofJanDulandTonyHaktobeidentifiedastheauthorsofthisworkhasbeenasserted
3、inaccordancewiththeCopyright,DesignsandPatentsAct1988Nopartofthispublicationmaybereproduced,storedinaretrievalsystemortransmittedinanyformorbyanymeanselectronic,mechanical,photocopying,recordingorotherwisewithoutthepriorwrittenpermissionofthepublisherPermissionsmaybesoug
4、htdirectlyfromElsevier’sScience&TechnologyRightsDepartmentinOxford,UK:phone(+44)(0)1865843830;fax(+44)(0)1865853333;email:permissions@elsevier.com.AlternativelyyoucansubmityourrequestonlinebyvisitingtheElsevierwebsiteathttp://elsevier.com/locate/permissions,andselectingO
5、btainingpermissiontouseElseviermaterialNoticeNoresponsibilityisassumedbythepublisherforanyinjuryand/ordamagetopersonsorpropertyasamatterofproductsliability,negligenceorotherwise,orfromanyuseoroperationofanymethods,products,instructionsorideascontainedinthematerialherein.
6、BritishLibraryCataloguinginPublicationDataAcataloguerecordforthisbookisavailablefromtheBritishLibraryLibraryofCongressControlNumber:2007932103ISBN:978-0-7506-8196-4ForinformationonallButterworth-Heinemannpublicationsvisitourwebsiteathttp://books.elsevier.comTypesetbyChar
7、onTecLtd(AMacmillanCompany),Chennai,Indiawww.charontec.comPrintedandboundinGreatBritain080910111210987654321ContentsAcknowledgementsxvForewordxviiListofboxesxixListoftablesxxListofcontributorsxxiiPreface:howtoreadthisbookxxvPartI:Introduction1Chapter1Aimsandoverviewofthi
8、sbook31.1Ourdefinitionofacasestudy31.2Aimsofthebook61.3Overviewofthebook81.3.1Structureofthebook81.3.2C