北京地区女性婚服现状及发展趋势研究

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6、sfactionwillbecomethenextstep.Nowadays,withthedevelopmentoftheclothingmarket,theprotectionofthetraditionalcultureandtheincreasingoftheclothingbrandawarenesshavemadetheclothingcultureattractmoreandmoreattention.Theclothingmarketandthebranddevelopmentarefacingnewopportunitiesandchallenges.Chinesetrad

7、itionalcostumecultureneedstocarryforwardandheritageasoneofChina'straditionalculture.Inrecentyears,anincreasingnumberofChinesebrandsenduethemselvesthemissionofcarryingforwardChinesetraditionalclothingculture,whichundoubtedlyenrichestheChineseweddingdressmarketandmeetstherisingdemandofconsumer.What’s

8、more,ithasgreatsignificancetoprotectandspreadChinesetraditionalcostumeculture.Withthespreadofwesterncultureandthewesternizationtrendofpeople’saestheticconcept,westernstyleweddingdressattractsmoreandmorewome