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1、ShippingGreatnessPracticallessonsonbuildingandlaunchingoutstandingsoftware,learnedonthejobatGoogleandAmazonChrisVanderMeyBeijing · CamBridge · Farnham · Köln · SeBaStopol ·toKyoShippinggreatneSSbyChrisVanderMeyCopyright©2012ChrisVanderMey.Allrightsreserved.PrintedintheUnited
2、StatesofAmerica.PublishedbyO’ReillyMedia,Inc.,1005GravensteinHighwayNorth,Sebastopol,CA95472.O’Reillybooksmaybepurchasedforeducational,business,orsalespromotionaluse.Onlineeditionsarealsoavailableformosttitles(safari.oreilly.com).Formoreinformation,contactourcorporate/instit
3、utionalsalesdepartment:(800)998-9938orcorporate@oreilly.com.Editor:AndyOramProofreader:KielVanHornProductionEditors:IrisFebresandCoverDesigner:MarkPagliettiHollyBauerInteriorDesigner:MonicaKamsvaagCopyeditor:RachelMonaghanIllustrator:RebeccaDemarestPrintingHistory:August2012
4、FirstEdition.RevisionHistory:2012-08-17FirstRelease.Seehttp://oreilly.com/catalog/errata.csp?isbn=0636920026341forreleasedetails.NutshellHandbook,theNutshellHandbooklogo,andtheO’ReillylogoareregisteredtrademarksofO’ReillyMedia,Inc.ShippingGreatnessandrelatedtradedressaretrad
5、e-marksofO’ReillyMedia,Inc.Manyofthedesignationsusedbymanufacturersandsellerstodistinguishtheirproductsareclaimedastrademarks.Wherethosedesignationsappearinthisbook,andO’ReillyMedia,Inc.,wasawareofatrademarkclaim,thedesignationshavebeenprintedincapsorinitialcaps.Whileeverypr
6、ecautionhasbeentakeninthepreparationofthisbook,thepublisherandauthor(s)assumenoresponsibilityforerrorsoromissions,orfordamagesresultingfromtheuseoftheinformationcontainedherein.ISBN:978-1-449-33657-8[LSI]Contentspreface
7、vPartOne
8、theShipping greatness process11
9、HowtoBuildaGre
10、atMissionandStrategy52
11、HowtoDefineaGreatProduct133
12、HowtoBuildaGreatUserExperience414
13、HowtoAchieveProjectManagementGreatnessonaBudget635
14、HowtoDoaGreatJobTesting716
15、HowtoMeasureGreatness857
16、HowtoHaveaGreatLaunch93iiiiv
17、contentSParttwO
18、theShipping greatnessSkills1138
19、HowtoBuild
20、aShipping-ReadyTeam1159
21、HowtoBuildGreat,ShippableTechnology13710
22、HowtoBeaGr