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1、“TheConnectedCompanyTheConnectedCompanyisaclear,simpleroadmapforbusinessstrategyinthe21stcentury.”forbusinessstrategyinthe21stcentury.”—DanPink—DanPinkAuthorofAuuththoroooffDriveDrDivieeandananddAWholeNewMindAAWhWololeeNewwMiMndd(Riverhead)(R(Rivivereheheadad)AuthorofAuthorof
2、GamestormingGamestormingSVP,DachisGGrouproupWITHWIWTHTHTHOMASVANDERWALTHOMASVANDERWALBeijing
3、CamBridge
4、Farnham
5、Köln
6、SeBaStopol
7、toKyotheConnectedCompanyByDaveGraywithThomasVanderWalCopyright©2012DachisGroup.Allrightsreserved.PrintedintheUnitedStatesofAmerica.PublishedbyO’Reill
8、yMedia,Inc.,1005GravensteinHighwayNorth,Sebastopol,California95472.O’Reillybooksmaybepurchasedforeducational,business,orsalespromotionaluse.Onlineeditionsarealsoavailableformosttitlesathttp://safari.oreilly.com.Formoreinformation,contactourcorporate/institutionalsalesdepartme
9、nt:(800)998-9938orcorporate@oreillycom.editor:JulieSteeleproductioneditor:HollyBauercover&interiordesign:BillKeaggyproofreader:HollyBauerillustrations:DaveGrayindexer:LucieHaskinsprintinghistorySeptember2012:Firsteditionrevisionhistoryforthefirstedition2012-08-20:Firstrelease
10、Seehttp://oreilly.com/catalog/erratacsp?isbn=0636920023333forreleasedetails.SetinTradeGothicandScala.TheO’ReillylogoisaregisteredtrademarkofO’ReillyMedia,Inc.TheConnectedCompanyandrelatedtradedressaretrademarksofDaveGray.Manyofthedesignationsusedbymanufacturersandsellerstodis
11、tinguishtheirproductsareclaimedastrademarks.Wherethosedesignationsappearinthisbook,andO’ReillyMedia,Inc.,wasawareofatrademarkclaim,thedesignationshavebeenprintedincapsorinitialcaps.Whileeveryprecautionhasbeentakeninthepreparationofthisbook,thepublisherandauthor(s)assumenoresp
12、onsibilityforerrorsoromissions,orfordamagesresultingfromtheuseoftheinformationcontainedherein.isbn:978-1-449-31905-2[CW]introduction������������������������������������������������������������������������������������������������������������������xacknowledgments��������������
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