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1、华中科技大学硕士学位论文AbstractInthenetworkera,“thespiralofsilence”obviouslydisplaysitslimitations.Networkcommunicationraisesanewsituation,namely“Anti-SilenceSpiral"phenomenon.Theanonymity,interactivityandbackbonearethemostimportantelementsforthe“Anti-SilenceSpiral".Throughobservingsomanycasesforthenetwo
2、rktransmissionofpublicopinion,Ifinditoutthatthespreadofpublicopinionsisrationalorirrational.Therational"Anti-SilenceSpiral"modemakestheminorityandgrassrootspresenttheirlegitimateinterest.Thishelpsmaintainthesocialecologicalbalance,andpromotethehealthydevelopmentofnetwork.Buttheirrationalspiral
3、ofsilencemoderesultsintheextremenetworkopinions,whichmakesthenetworkgrouppolarizedandthesocietydestroyed.Inthispaper,Itakethecontentanalysis,questionnairesurveymethod,andcomparableanalysis.Imakeinvestigationfortheexpressionofthepublicinthenetworkforum,andgetthecertificationsfortheexistenceof"A
4、nti-SilenceSpiral"mode.Iillustratetheexampleof2011"AFemalesellsbodytosavefather”event.Inthiscase,Iusestatistictoolstoanalyzenetcitizens‟attitudeindifferentperiod.Igetthepointthat"Anti-SilenceSpiral"modedoexistinthespreadofnetworkcommunication.ThenIfurtherexplorethe“Anti-SilenceSpiral”mode‟spro
5、pagationpath,themetype,triggerfactorsandcauses.Therearethreecharactersforthespreadpathof“Anti-SilenceSpiral”mode.Firstly,thephenomenonofodiouspublicopinionshappensmorefrequently.Secondly,thelagandabruptnesscoexist.Furthermore,gamblingandfusioncoexist.Fromtheviewofsubjects‟type,interestdriver,p
6、sychologicaldriverandtheinformationsuperioritypropelthenetworktransmissionintheoppositeside.Fromnetcitizens‟behavior,thenetcitizensin“Anti-SilenceSpiral”modehavesomenewcharacterscomparedtonetcitizensin“SilenceSpiral”mode.Theirmoodsareagainstthereality;theirwordsaresharp;andtheirbehaviorsareout
7、ofconformity.The“Anti-SilenceSpiral”modeisnotacommonphenomenonwithinthenetworktransmission.Asymmetricinformation,secondarydiscussionandoperationforpublicopinionshelppromotethe“Anti-SilenceSpiral”mode.Inthepaper,Imakegeneralconclusionfor
