资源描述：
《xx商城开业策划》由会员上传分享，免费在线阅读，更多相关内容在工程资料-天天文库。
1、XX商城开业策划XXmallopeningschemeAuthor:anonymousdate:2004-10-27popularvalue:font:[][][]inthebigsmall[Part1:summaryofactivities]Activitytheme:XXmallforever(9)servicemonthseriesactivitiesThematicelementsPreferentialserviceTopicelaborationThethemehighlightstheservicedesireofXXshoppingmall/zserving
2、thecustomersforever"(whichservesastheserviceconceptofXXmal1).Z/Everlastingandunchanging"ishomophonicinSeptember,whichiswellsuitedtotheperiodofopening・Asaresult,thearmualSeptemberwillbedesignatedas〃XXshoppingmail",andwillbecombinedwiththeannualcelebrationtocarryoutaseriesofrelatedactivities
3、・AlternativetopicsToservethecustomers,tomaketheheartclosertotheheartWinwithdiscountandsincerityWithdiscountandsincereservicetoeverlastingConcessionseverlastingandunchanging,serviceforeverEverlasting(9)months,longservice!Foralongtime!Foralongtime!TopiccommunicationperformanceRunthroughactiv
4、ities,formingthebody'sperformance・Effectiveinteractiveinterpretationandcontentdelivery.Allitemsaremarked.Allpublicityperformance・Socialimpactandwordofmouth・Activityoverview:RangeofmotionChangji(mainly)ActivityformPreferentialactivitiesmainly,RiMasaki20tharmiversarycelebration,teachers，daya
5、ndMidAutumnFestivalrelatedinteractiveactivities・BasicoperationspecificationSpecificarrangementsfor:ItopenedinSeptember6thandjoinedthe20thanniversarycelebrationofChangji・September10th,"blessforever(9)〃teacher，sdayactivities・InSeptember11th,the''Mid-AutumnFestival(9)〃Mid-AutumnFestivalwashel
6、d・Activepurpose:BackgroundelaborationSupermarketmanagementhasbecomeapopularretailformat・InChangji,foralongtime,thisformathasnotbeenwelldeveloped・EvenwhenthebigsupermarketinUrumqiwasopened,thepeopleofChangjicamein.ThisshowsthattheChangjipublicdemandforlargesupermarketsmentality・Today,Changj
7、i?sfirstlarge,integratedsupermarket--XXshoppingmallwasborn,isinlinewithconsumertrendsandgreatprospectsfordevelopment・Underthispremise,onthebasisofpromotingthecorporateimage,weshouldstrengthenanddeepentheservice,andmaintainthecustomers,andestablishtheimageof〃th
