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1、ThenetworkshoppingbehavioranalysisAbstractThethesisanalyzesthecurrentsituationofonlineshoppinginChina.Itoffersafurtheranalysistoitsadvantages,anddisadvantages,givessolutionstotheproblems,givesadeepanalysisofthebenefitsitbringstobothproducerandconsumerandmakepeoplebemoreconfidentwiththe
2、promisingprospectofonlineshoppinginchina.Itsystematicallyillustratestheexitingproblemsofonlineshoppinginchinafromadifferentviewattachedwithexactlyfiguresandvividexamples.Atthesametime,itgivesrelevantresolutionstotheexistingproblems.Itincludespersonalinformationsafety,onlinepayment,logi
3、stics,andaseriesofrelevantlawproblems.ThethesischoosestheauthenticEnglishmaterialswhichgavemeavaluableguideandinstruction;meanwhile,ithasalsobeenattachedwithspecificfiguressothatpeoplecanunderstandthemeasily.Keywords:Onlineshoppingmarketingresearchlogisticsserviceonlinepaymentdistribut
4、ion1・IntroductionWiththerapiddevelopmentofInternet,onlineshoppinghasgraduallyenteredthelivesofordinarypeople.AndwiththerapiddevelopmentofInternetinChina,moreandmoreChinesebegintofavoronlineshoppingforitsconvenience,quickdeliveryandbenefit.AccordingtothelateststatisticsreleasedbyChinaIn
5、ternetNetworkInformationCentre(CNNIC),thenumberofnetizeninChinahashit87million,and7.3percentsaidtheyhadtheexperienceofonlineshopping.Meanwhile,thestatisticsalsoshowedthat58percentofnetizeninChinawouldtrytheonlineshoppingnextyea匚Onlineshopping,inanarrowsense,canbeunderstoodasgettingonli
6、neinformationandinkingonlinedeals.Inabroadsense,however,onceonesectionofshoppingisfinishedonline,itcanberegardedasonlineshopping.Inthatway,traditionalorburgeoningonlineenterprisesmayseekacombination,minglingtwomodes1advantages.ThepercentageofonlineshoppinginChinaisgrowingyearonyea匸Acco
7、rdingtotheexperts1prediction,thetotalvolumeofChinafsonlineshoppingisexpectedtoreach28billionYuaninyearstocome.2・Advantagesoftheonlineshopping2.1Benefitstoconsumers2.1.1SavingtimeandconvenienceOnlineshoppingisbecomingpopularity,notonlybecausethegreatconvenience,butalsoyoucanfindashopw
