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ID:31177416
大小:106.00 KB
页数:4页
时间:2019-01-07
《男性世界里的女强人》由会员上传分享,免费在线阅读,更多相关内容在学术论文-天天文库。
1、男性世界里的女强人 Her1)daintyframebeliesrobustenergy,whichdrivesherpassionforcarsintoacar-carebusinessempire.MeetIndonesia’sdynamicbusinesswomanFangkiHartati. Thereare55AutoBridalcar-washstationsacrossIndonesia,bornfromonewoman’sideato2)pampercarsjustthewayabrideispamperedonh
2、erweddingday.Twenty-sevenyearoldFangkiHartatihasbeensuccessfullysellingthisconceptsince2003. Fangki:Atthistime,Iseethatnobodyistakingcareorhavingaplaceforcarmaintaining,thatthisplacethereisattentionspecialforcarcare.Wehaverealizedthatcar[sic]alsoaretired.Caralsowork[si
3、c]alotforus,dayandnight,duringtherain,thewind,theheat.Weneveractuallymaintainthecar;weonlycanusuallywash.Thenwhydon’twedothedetail,likeusingthecottonbudtooltocleanthecar,usingthetoothbrushtobrushsomepartofthecar,andgivespecialtreatmentthatneverbeenthinkingthatotherpeopl
4、e?That’swhyit’snotautosalon,it’snotautomaintenance.That’swhyAutoBridal,becausewe’retreatingthevehicle,thecarasabrideandagroom.Wegivespecialattentiontodetail.4 Fangkiknowsexactlywhatit’sliketobepamperedasabride.Shemarriedhersweetheartfouryearsago,andsheboughtherheftydow
5、ryofUS$50,000intotheloveofherlife―cars,tostartAutoBridalsoonafter.Fangkimanagedto3)recoupherinitialinvestmentofUS$50,000inherfirstyearofoperations,and,afterjustthreeyears,FangkiHartatimadeherfirstmillionattheageof26.Hernovelideas,suchasthesnowcarwashandtheicecreamcarwas
6、h,hadcuriousIndonesiansvisitingAutoBridal,andoncein,theyfellinlovewithit. Lastyear,AutoBridalmadeaturnoverofUS$500,000.And,asthoughthefigureisnotenoughtogiveherthe4)adrenalinrush,Fangkihasopenedyetanotherautomotivebusiness,MotorBridal,thistimecateringtomotorcycles.Moto
7、rcycles,that’saman’sworld.YetFangkiisalreadycarvingoutaterritory.Inlessthansixmonths,she’screatedthreeMotorBridalfranchisesinIndonesia. Fangki:We’replanningtoexpandaroundThailandandVietnamforthenextmaybethreeyears. Evenwithastringofsuccessesbehindher,Fangkineverstopsl
8、ookingaheadtobetterprospects,approachingmultinationalcompaniesforpossibleco-brandingkeepsherbusynowadays. Whe
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