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1、TheOxfordHandbookofHealthCommunication,BehaviorChange,andTreatmentAdherenceOXFORDLIBRARYOFPSYCHOLOGYeditor-in-chiefPeterE.Nathanareaeditors:ClinicalPsychology DavidH. BarlowCognitiveNeuroscienceKevinN. OchsnerandStephenM. KosslynCognitivePsychologyDanielReisbergCounselingPsychology ElizabethM. A
2、ltmaierandJo-IdaC. HansenDevelopmentalPsychologyPhilipDavid ZelazoHealthPsychologyHowardS. FriedmanHistoryofPsychology DavidB. BakerMethodsandMeasurementToddD. LittleNeuropsychology KennethM. AdamsOrganizationalPsychologySteveW. J.KozlowskiPersonalityandSocialPsychologyKayDeauxandMark SnyderOXFO
3、RDLIBRARYOFPSYCHOLOGYEditorinChiefpetere.nathan TheOxfordHandbookofHealthCommunication,BehaviorChange,andTreatmentAdherenceEditedbyLeslieR. MartinM.RobinDiMatteo13OxfordUniversityPressisadepartmentoftheUniversityofOxford.ItfurtherstheUniversity’sobjectiveofexcellenceinresearch,scholarship,andedu
4、cationbypublishingworldwide.OxfordNew YorkAucklandCapeTownDaresSalaamHongKongKarachiKualaLumpurMadridMelbourneMexicoCityNairobiNewDelhiShanghaiTaipeiTorontoWithoffices inArgentinaAustriaBrazilChileCzechRepublicFranceGreeceGuatemalaHungaryItalyJapanPolandPortugalSingaporeSouthKoreaSwitzerlandThai
5、landTurkeyUkraineVietnamOxfordisaregisteredtrademarkofOxfordUniversity PressintheUKandcertainothercountries.PublishedintheUnitedStatesofAmerica byOxfordUniversity Press198MadisonAvenue,New York,NY 10016©OxfordUniversityPress2014Allrightsreserved.Nopartofthispublicationmaybereproduced,stored in a
6、retrievalsystem,ortransmitted,inanyformorbyanymeans,withoutthe priorpermissioninwritingofOxfordUniversityPress,orasexpresslypermittedby law,bylicense,orundertermsagreedwiththeappropriatereproductionrightsorganization.Inquiriesconcerningreproductionoutsidethescopeoftheaboveshouldbesenttothe Right
7、sDepartment,OxfordUniversityPress,attheaddress above.Youmustnotcirculatethisworkinanyother formandyoumustimposethissameconditiononanyacquirer.LibraryofCongressCataloging-in-PublicationDataTheOxfordhandbookofhealthcommunicati
