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1、Adiscussionofthechangesofbusinessetiquettesincross-culturalcommunication论跨文化交际中商务礼仪的变迁AbstractWiththeunceasingprogressofworldeconomicintegration,China'seconomyisgraduallymixingintotheworldeconomicsystem.Intheinternationalbusinesstrade,inordertoreachthepurposeofcommunication,weneedtounderstan
2、dthebusinessetiquettesfromdifferentculturalbackground.Theincreaseininternationalbusinessandinforeigninvestmenthascreatedaneedforexecutiveswithknowledgeofforeignlanguagesandskillsincross-culturalcommunication.Andthebusinessetiquetteisoneofthemostimportantpartsinit.Thedifferentculturalwillcaus
3、ethedifferentbehavior.Andthedifferentculturalwillalsocausedifferentbusinessetiquettes.Ifwewanttounderstandthechangesofbusinessetiquettesincross-culturalcommunication,first,weneedtoknowthedifferencebetweenChineseandforeigncultural.Sencond,weneedtoknowtheoriginanddevelopmentofbusinessetiquette
4、s,sowecananalyzewhatisthechangesofthebusinessetiquettesbetter.Thethesiswillgoingtodiscussthechangesofbusinessetiquettesincross-culturalcommunicationbasedontheaboveaspects.Combinetheopinionofmyself,analyzethathowtousethebusinessetiquettestomakethebusinesspracticegosmoothly.Atthesametime,based
5、onthehistoryofthechangesofbusinessetiquettes,supposehowwillthebusinessetiquetteschangesinthefuture.KeyWords:businessetiquettes;cross-culturalcommunication;culturaldifference;thechangesofbusinessetiquettesIII摘要我国加入世贸组织后,与其他国家的经济交往日益频繁,国际贸易不断发展。在国际商务活动中,要达到有效交际的目标,就必须从文化差异的角度去了解国际商务礼仪。不断增长的国际贸
6、易交流以及跨国公司的成立,使得了解外国文化,语言以及跨文化交际能力成为了我们急需掌握的技能。而商务礼仪正是其中非常必要的内容。文化差异必然导致行为差异,不同的文化环境下也会形成不同的商务礼仪。因此要了解跨文化交际中商务礼仪的变迁,首先需要了解中外文化的的差异。其次,需要知道商务礼仪的起源与历史,以便更好的分析商务礼仪产生了哪些变迁.本文将从以上几个方面来讨论跨文化交际中商务礼仪的变迁。结合自己的分析,总结在如今的商务活动中,如何运用商务礼仪,使商务活动达到最好的结果.同时,根据已有商务礼仪变迁的历史,大胆假设分析,未来商务礼仪将会向何处变迁.关键词:商务礼仪;跨文化交际;文化差
7、异;商务礼仪的变迁IIICONTENTS1INTRODUCTION11.1Theconceptofbusinessetiquettes11.2Thecontentofbusinessetiquettes22CROSS-CULTURALCOMMUNICATIONANDBUSINESSETIQUETTES32.1Thecross-culturalcommunication32.1.1Themeaningofcross-culturalcommunication42.1.2Thecontentof