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ID:28818501
大小:7.32 MB
页数:89页
时间:2018-12-14
《基于企业生态位理论的tpl竞争策略分析》由会员上传分享,免费在线阅读,更多相关内容在学术论文-天天文库。
1、TheRe别努Irchof开LComPetitivetacticsesbasedonEntopnsenichethcorythefoundallonfortheTPLstofindasuitablesPaeefordeveloPmen仁andtoestsLblishtactiesesinthelogistiesm出tet.Secondiy,proPosesmethodsofcomPetitivetactiesesoPtions一”the份sttodetennine苗cheoverlaPbetweenTPLs,thelattertodetennine
2、TPLsstateand廿即ds,,:Forthefirst,calculateecologiealnicheoverlaPofthedifl七rentTPLsinthesamefieldofcomPetitionfromthet如ed汕ension,sPaced汕ensionandthed汕ensionsofcustomerdemand,analysisadvantages,directionofdeveloPmentandclassifiedTPLs:ThenextsteP,judgesthenichestateandtrendsofTPLs,
3、analyZedeveloPmentstatusandevaluatethepotentialofthedeveloPment;last,putsfo,ardtacticsescombinedwithresoU『cesandcaPacities.TheeffectivenessandfeasibilityofthemethodhavebeenanalysiseddiroughemPtriealanalysis.Finally,Proposesthe”generalization,,and”SPeciality,,ofcomPetitivetacti
4、csesinconjunctionwithentopriseniches印盯ationthcory,elaboratesnich。seParation”sPeeial”tactiesesbasedonthetimed汕ension,SPaeed汕ensionandthecustomerd汕ensionoftheTPLs.AndestahilishescomPetitiontactiesesforaent。下nseusingtaetiesesselectionthcorytiirough。卫P试calresearch.Theres已灯ehofcomP
5、etitiontactiesesbasedonthetheoryofent。下nsenichetoestAblishaTPLevaluationsystemtomakeamorecomPrehensiveandAccurateAssessmentforTPLs;analysistheadvantages,disadvantsLagesandcomPetitivenessofTPLsusingmodelofnicheoverlaPandthestateandtrends:proposecorreSP0nding”generalization,,or”
6、sP呱ality’,扭ctiesesfromthePoinioftimedlinension,SPaced加ensionandthed汕ensionofcustomers.认飞ich15anviableandcomPetitivemethod,andcancomPensatethelackofSPeeifietactieses.However,theelassifieationofgeneralAsPeCts15alsoobviouslyinsuffieient,TPL伪mPetitivetacticsesaisoneedtobefun五erstr
7、比gthened.Keywords:TPL,businessaiehe,eomPetitivestaetiesesseleetion目录目录1.绪论.““.””””“”““”””.”“.”””””“”””””””“””””“”“””””“””..““..””“.“”“.11.1问题的提出......................................................................................................……,.…11.2研究意义..................
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