房地产企业轻资产模式探究——以绿城代建为例

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1、5．2．2代建需要加强质量管理与控制355．2．3代建需要关注品牌输出标准化365．2．4代建需要提高企业的管理水平36参考文献37致谢．．40Ill万方数据Contents1Introduction．11．1Researchbackgroundandsignificance．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．]【1．1．1Researchbackground．11．1．2Researchbackgroundsignificance．11．2Literaturere

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4、ghtmode82．2．1Agent—construction．82．2．2Smalltraders．．92．2．3Light-dutybusiness．92．3Thecharacteristicsoftheagent．construction．92．3．1Thebackgroundoftheagent—construction．92．3．2Themeaningoftheagent-construction．102．3．3Thecharacteristicsoftheagent-construction．1l2．4R

5、ealestateenterpriseasset—lightmodetheoreticalbasis122．4．1Theprincipal—agenttheory122．4．2Thevaluechaintheory123ThecaseanalysisofGreentown’Sagent-construction．．143．1Thebasicsituationofgreentown．．143．2Greentownimplementationoftheagent-constructionofenvironmentalan

6、alysis．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．15V万方数据3．2．1TheMacroenvironment153．2．2Theindustryenvironment．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．153．2．3Theenterpriseenvironment．．．．．

7、．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．183．3Dynamicsanalysisofgreentowm’Sagent—construction．．．．．．．．．．．．．．．．．．．．．193．3．1Alleviatethepressureofthefinancing．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．193．3．2Reducethetaxburden193．3．3Avoidtheriskofpolicy．．．．．．．．．．．．．．．．．．．．．．．．．．．．

8、．．．．．．．．．．．．203．3．4Achievestrategicgoals．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．203．4Theimplementationofthegreentown’Sagent—construction．．203．4．1Theimplementationofth