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1、TomerDvirCEO&Founder,SolutoBeYourselfWHOIS14yearsexperienceinHW&SWdesignInetB(Co-Founder,VPR&D)MDGMedical(CTO)Soluto(Co-Founder,CEO)Manyothers…BeYourself…Startup=DailyDilemmasBeYourselfLookingforthose“RightAnswers”forsuccessofyourstartup?Rightanswers?Thereisnosuc
2、hthing.Difference.Noonehastheanswers(Maybegod,butshe’sbusy withmoreimportantthings…)YourIdea1SkeptismHavenoassumptionsConceptSkeptismKeepevaluatingyourconceptfromscratchSocialNetwork?Why?KnownFactAsof2007,Theworldvoted‘no’fortouch-screenbaseddevices.Touchisdead.T
3、echnologySkeptismChoosetechnologywhileavoidinganymythsTechnologymyths&truthsC#isslowerthanC++MicrosoftSQL–BadClientapplication–Web,AJAX,FlashCloudcomputingisthefutureofeverythingTruths,“Facts”2Truths,“Facts”HundredsexistAfewarenotwrongBut,justlikeeverythinginlife
4、,everythingissubjectiveExamples..StartupFact…“Whenfundsare available,takeit”StartupFact…“Launchingaproductontheinternetrequiresaprofessionalbrandingcompany,andcosts$100k”StartupFact…“Youshouldaskusers whattheywant”StartupFact…“UsingIsraeliChief-Scientistfundscrea
5、tesproblemswithIPonM&A”StartupFact…“Astartupcannot have2brands”Area513Area51Youmighthaveless/noexperience(finance,marketing,legal,business..)MagicDon’tthrowtheproblemsonotherpeopleand expectmagicMagicNosubjectisrocketscience*MagicNosubjectisrocketscience**(unless
6、you’redealingwithrocketscience..)RocketScienceThingstoknow:ConceptWhotoconsultwithJargonJargonAcronyms&Jargon–It’scoolandmakesyoufeelimportantIfsomeoneknowsthejargon,heknowsthejargonDowners4VD’s(VentureDowners)VD’s–Peoplethathave2-10reasonstoquityourventureThe1-2
7、-3method:VD’s(VentureDowners)VD’s–Peoplethathave2-10reasonstoquityourventureStep1-ListenStep2-TakeintoproportionStep3-Think&LearnTheCEO5TheCEO“YoumusthavetheperfectCEO”TheCEOThereisno“PerfectCEO”Thereisa“PerfectCEOforstageX”TheCEO“CEOMindset”-Theabilitytokeepseei
8、ngthingsatahighlevel,withawideviewofALLaspectsBestscenario–Oneofthefoundershasit.EquityLeeches6EquityLeechesThebettertheidea,themorewillcomeFundraisingStrategi
