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1、第11页共46页附录附录1：英文原文WebsiteDesignStyleandColors Withtheincreasingpopularityofthenetwork,networkisaffectingpeople’sliveswithanunprecedentedimpactandmoreandmorepeoplebegantousenetwork,inworking,communication,learningactivities,etc.WhenpeoplegetaccesstotheInternet,avirtualw
2、orld,throughthebrowser,awiderangeofwebpagegetintheireyes,sohowtodesignaninnovativenew,beautifullydesigned,well-structuredwebsitetoattractalargenumberofpeoplehasbecomesitedesigners’increasinglyconcern.PartOne:WebsiteDesignStyle“Style”referstothecomprehensivefeelingstheovera
3、llimagegivestobrowsers.The“overallimage”includesCI(logo,colors,fonts,andslogans),pagelayout,navigation,interactivity,text,tone,contentvalueandmanyotherfactors.Styleishumane.Whethercolors,technology,text,layout,orinteractivity,aslongasbrowserscanclearlyrecognizethattheyareu
4、niquetothiswebsite,thisformedthesite's“style.”Generalrequirements:pureandsimple,cleartheme,appropriatecontentandreasonablearrangements,acertainsenseofart,beautiful,practical,normalrelevantlinks,toreflectthewebsite'sbasicfunctions.Wecandesignauniquestyleforawebsitefromthefo
5、llowingaspects.1.WebsiteLogo(LOGO)LOGO,awebsite'ssymbol,canbeChinese,Englishlettersandalsocanbeasymbols,andpatterns.Logodesignoriginalityshouldcomefromthenameandcontentofthewebsite.Therepresentativefigures,animals,plantsforexample,canbeusedasdesignblueprintsandthenbecartoo
6、nedorbeautified;professionalwebsitecanberepresentedbytherepresentativethinginthatfield.ThemostcommonandmostsimplewayistousetheEnglishnameofawebsiteasitssitelogowithdifferentfonts,letters’deformationandthecombinationofletters.Thiscaneasilymakeagoodlogoofyourown.2.WebsiteCol
7、ors第11页共46页Websitegivespeoplethefirstimpressionfromthevisualimpact,fordifferentcolors’collocationshavedifferenteffects,andtheymayaffectthemoodofvisitors.Colorcollocationisthekeytoembodythestyle."Standardcolors"referstothosecanreflecttheimageandextendingconnotationsoftheweb
8、site,whichmainlyusedinthewebsitelogos,titles,mainmenusandthemainblocksofcolorandgivingthe
