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1、ThedifferenceoftheetiquetteofbusinessbetweenChinaandAustraliaⅠ.IntroductionEtiquetteisacodethatinfluencesexpectationsforsocialbehavioraccordingtocontemporaryconventionalnormswithinasociety,socialclass,orgroup.Rulesofetiquetteareusuallyunwritten,butaspectsofetiquettehavebeencodifiedfromtimetotime.
2、Rulesofetiquetteencompassmostaspectsofsocialinteractioninanysociety,thoughthetermitselfisnotcommonlyused.‘Aruleofetiquettemayreflectanunderlyingethicalcode,oritmayreflectaperson'sfashionorstatus.Like"culture",itisawordthathasgraduallygrownplural,especiallyinamulti-ethnicsocietywithmanyclashingexp
3、ectations.’(JSMartin,2006:123)InBritain,thewordetiquettehasitsrootsintheeighteenthcenturywhichbecameauniversalforceinthenineteenthcenturythatithasbeendescribedastheonewordmostaptlydescribeslifeduringthereignofQueenVictoria.Etiquetteistheprocessandmeanstoshowrespecttoeachotherininterpersonalrelati
4、onshipbycertain,commonprocedures.TheEtiquettecanbesaidtobeaperson’sexternalappearanceofinwardcultivationandquality.Firstly,itcanhelppeopleraisetheirself-cultivation.Secondly,itwillpromotesocialinteractionandimprovepeople’sinterpersonalrelationship.Italsocanhelptobuildbusinessrelationships.Sincedi
5、fferentcountrieshavedifferenthistoricalandculturalbackgrounds.1.1ThedefinitionofbusinessetiquetteBusinessetiquetteisembodyingthecodetoconductrespectingmutuallyinbusinessaffairsactivity.Thecoreofbusinessetiquetteiskindofthebehaviorcriterion,whichusedtorestrainourdailyflexiblebusinessaffairsinallar
6、oundfacts.‘Thebusinessetiquettecoreeffectistorespectmutualitybetweenpersonandperson.Peoplestudybusinessetiquettebecausebusinessdoesagoodthingforourbusiness.’（Hosfed,2006:22）Wecanuseonekindofsimplewaytodrawintheactivityto17summarizethatbusinessetiquette,whichgivesgeneraldemandingtopeople'sappearan
7、ce,people’sexpression,thespeechmannersandbehavior.Businessetiquetteisessentiallyaboutbuildingrelationshipswithcolleagues,clientsorcustomers.Inthebusinessworld,itisthesepeoplethatcaninfluenceyoursuccessorfailure.Etiquet
