全套内部培训教程7课件

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1、CreatingEffectiveProposalsProposalWriting--GeneralRulesCONSULTINGAQuotationforAllWriters“IFIHADMORETIME,IWOULDHAVEWRITTENASHORTERLETTER.”WinningProposalTextRFPCompliantDirectandConciseClientSpecificGeographicSlantSpecificExamplesTellsHowandWhyEmpatheticGuideline

2、sandTipstoGetThereVerifyYourWritingAssignmentsKnowthesectionsyouareassignedtowriteConsulttheProposalOutlinefordeadlinesandpageconstraintsIfconfused,consultwithPartner,ProposalManager,orProposalCoordinatorDon’tassumeanythingBepromptwithyoursections-proposalsdepe

3、ndonorganizationandpunctualityUnderstandingRFPComplianceReadtheRFPBEFOREyoustartwritingUnderstandwhatisrequiredinyoursection(s)PaycloseattentiontotheRFP“evaluationcriteria”Understandresponseformat-verifyifyouareunsureIfyouhavecomplianceconcerns,talktotheProposal

4、ManagerBEFOREyoustartwritingQuestionscanbeposedtotheclientthatclarifytherequirementCreativeresponsescanbedevelopedWritingRFP-CompliantTextWriteforeaseofevaluationEvaluatortendstolookforRFPsectionnumberreferences,RFPwordingEvaluatorusescompliancechecklistsWritere

5、sponseformataccordingtoRFPQ/Aformatvs.standardformatThendiscusshowwewillaccomplishorexceedtherequirementComplianceExampleRequirement:Vendorwillberesponsibleforsystemperformancetuning.Non-Compliant:“KPMGwillconductsystemperformancetuning.”Compliant:“Usingourprove

6、nOSIIGmethodology,KPMGwillconductsystemperformancetuningbycompletingthefollowingtasks:SetupmodeldatabaseenvironmentLoadcomparablevolumesofdataRuntheapplicationrepeatedlyRecordandverifyresults”WhattodoWhenThere’sNoRFPKPMGPartner/BDM/Sr.ManagershouldfilloutanOppor

7、tunityFactSheet(OFS)ContainsmuchoftheinformationfoundinanRFPBecomes,ineffect,theRFPfortheproposalRefertoOFSforguidance/themesWhenindoubt,askProposalManagerAgain,don’tassumeanythingPreparingtoWriteThinkbeforeyouwriteFightthetemptationtodiginThinksomemoreComposegr

8、aphicsfirst(representvisually)HelpsorganizeideasObtainpre-formattedsectiontemplateandstyleguidefromProposalCoordinatorEnsuresconsistentheadings,fonts,appearanceIncrea