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1、HowtoPitchaVCaka“StartupViagra”(#pitchvc)DaveMcClure500Startups,Masterof500HatsSeedCampWeek-London,September2010dave@500startups.com/@DaveMcClureEssentialElementsofyourPitchElevatorRide(30-secquickpitch)TheMoneyShot(demo)SizeMatters(market)NiceNumber$(customers+revenue)SuperH
2、eroes&RockStars(yourteam)*note:theaboveareteaserimages…theydon’treallymeananything;they’rejustheretocaptureyourattention.PitchMYPROBLEM(notYOURSOLUTION)Post:“YourSolutionisNotMyProblem”[PardonTheBlatantCommercial]DaveMcClure2001-2009:StartupInvestor:500HatsLLC,FoundersFundTec
3、hMarketing:PayPal,SimplyHired,MintAdvisor,AngelInvestor:40+StartupsConf.Organizer:Web2.0,O’Reilly,StartonomicsStanfordVisitingLecturer:Facebook,StartupMetrics80’s&90’s:Entrepreneur:Founder/CEOAslanComputing(acq.)Developer:WindowsApps/SQLDBAdminUserGroups:E-Commerce,Internet,C
4、lient-ServerEngineer:JohnsHopkins‘88,BSEng/AppliedMathGEEK,CODER,ENTREPRENEURBlogger,StartupAdvisorInternetMarketing,Angel/VCInvestor500HatsInvestments(13deals,2004-2008,~$300K)2004-2008:13deals,avg$25Kresults:1exit@$170M(9x),+3-7futurewinsFoundersFundInvestments(43deals,2008
5、-2010,~$2.9M)fbFundREV(FacebookIncubator)22deals($850K)~$15-75KFFAngelLLC21deals($2M)~$50-250KResults:8raisedseedrd$500K+(+3morebreak-even)Results:1smallexit,5SeriesA/Brd@$2M+,(expect5+more)500StartupsInvestments(~40deals,2010,~$3.5M)Q1-Q3/2010:38deals,avg$100KWildfireCraveTe
6、lloAwayFindMyGengoRecurlyMogotixEcoMomZencoderCrocodocSayHiredRevNeticsAppBistroFoodspottingMedialetsRapportiveTransFSSiteJabberEstatelyFlowTownOneFortyTwilioPostlingPlancastWePayOtherInboxViikiiZoziGraphiclyNetworkedBlogs[HowtoPitchaVC(orAngel)]10SlidestoanAwesomePitch1.Elev
7、atorPitch2.TheProblem3.YourSolution4.MarketSize5.BusinessModel($)6.ProprietaryTech7.Competition8.MarketingPlan9.Team/Hires10.Money/MilestonesDemoGoesHereTeaserImageGoesHere10SlidestoanAwesomePitch1.ElevatorPitch2.TheProblem3.YourSolution4.MarketSize5.BusinessModel($)6.Proprie
8、taryTech7.Competition8.MarketingPlan9.Team/Hires10.Money/MilestonesT