英国广播公司bbc的网站设计规范手册

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1、Visuallanguage2.0—BBCdesignguidelinesforthewebGlobalVisualLanguage2.0-BBCdesignguidelinesfortheweb.LyraXharraLoxha,SteveGibbons.Lastmodifiedat4:41PM,17December20081Index1.Introduction37.Content322.Whoapprovesthis?47.1.Thefold333.TheTemplate57.2.Text/

2、objectindentation343.1.PageLayout67.3.Fonts353.2.DesignGrid77.4.Images363.3.FlexibleLayouts87.5.InterimEmbeddedMediaPlayersizes384.GlobalMasthead108.LocalNavigation404.1.Mastheadmodes118.1.HorizontalLocalNavigation414.2.TheMenu-ExploretheBBC158.2.Ver

3、ticalLocalNavigation434.3.MastheadVariations198.3.TwoBasicPatternsForthelocalnavigation:A&B455.LocalMasthead238.4.Breadcrumbtrails465.1.Makebetteruseofthespace249.Advertising475.2.Ifthereisnoalternativebuttouseanemptystripe2510.Puttingittogether485.3

4、.FreeformLocalMasthead27Appendix496.Footer31GlobalVisualLanguage2.0-BBCdesignguidelinesfortheweb.LyraXharraLoxha,SteveGibbons.Lastmodifiedat4:41PM,17December200821.Introduction—visualguidewhendesigningforthewebThisisavisualguidedocumenttobeusedbyallt

5、hedesignerswhendesigningforBBCsites.Thiswaywewillimprovethesite’soveralluserexperiencethroughconsistencyindesignandinteraction.GlobalVisualLanguage2.0-BBCdesignguidelinesfortheweb.LyraXharraLoxha,SteveGibbons.Lastmodifiedat4:41PM,17December200832.Who

6、approvesthis?TheseguidelineshavebeendefinedincollaborationwithuserexperienceteamsacrosstheBBC.Approvalforthisproposal(andanysubsequentalterationsand/oradditions)sitswiththeUserExperienceClusterandtheHeadofUserExperience&Design.Anyfeedbackorsuggestion

7、sshouldberaisedwithyourrepresentativeinthisClusterandalsoLyraXharraLoxhaandSteveGibbons.GlobalVisualLanguage2.0-BBCdesignguidelinesfortheweb.LyraXharraLoxha,SteveGibbons.Lastmodifiedat4:41PM,17December20084GrID3.ThetemplateEXAMPLE—avisualframeworkThe

8、centredpagetemplateanditsassociatedguidelinescreateavisualframeworkthatmaketheBBCsiteconsistent.Thefollowingpagesoutlinethestructure,includingadesigngridthataffordsflexiblelayoutoptionsandupdatedglobalelements.GrIDAPPLIEDTOTherearealsoguidelinesforsi