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ID:15157126
大小:148.50 KB
页数:16页
时间:2018-08-01
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1、CHAPTER1INTRODUCTION:MULTINATIONALENTERPRISEANDMULTINATIONALFINANCIALMANAGEMENTLearningObjectives:●Tounderstandthenatureandbenefitsofglobalization●Toexplainwhymultinationalcorporationsarethekeyplayersininternationaleconomiccompetitiontoday●Toclassifythethreehistoricaltypesofmultinational
2、corporation(MNC)andexplaintheirmotivationsforinternationalexpansion●ToexplainwhymanagersofMNCsneedtoexploitrapidlychangingglobaleconomicconditionsandwhypoliticalpolicymakersmustalsobeconcernedwiththesamechangingconditions●Toidentifytheadvantagesofbeingmultinational,includingthebenefitsof
3、internationaldiversification●Todescribethegeneralimportanceoffinancialeconomicstomultinationalfinancialmanagementandtheparticularimportanceoftheconceptsofarbitrage,marketefficiency,capitalassetpricing,andtotalrisk●TocharacterizetheglobalfinancialmarketplaceandexplainwhyMNCmanagersmustbea
4、lerttocapitalmarketimperfectionsandasymmetriesintaxregulations1.1THERISEOFTHEMULTINATIONALCORPORATION1.1.1Amultinationalcorporation(MNC)isacompanyengagedinproducingandsellinggoodsorservicesinmorethanonecountry.1.1.2AbrieftaxonomyoftheMNCanditsevolutionRaw-MaterialsSeekers.Raw-materialsse
5、ekersweretheearliestmultinationals,thevillainsofinternationalbusiness.MarketSeekers.Themarketseekeristhearchetypeofthemodernmultinationalfirmthatgoesoverseastoproduceandsellinforeignmarkets.CostMinimizers.Thesefirmsseekoutandinvestinlowercostproductionsitesoverseas(forexample,HongKong,Ta
6、iwan,andIreland)toremaincost-competitivebothathomeandabroad.1.1.3thetruemultinationalcorporationischaracterizedmorebyitsstateofmindthanbythesizeandworldwidedispersionofitsassets.1.1.4theessentialelementthatdistinguishesthetruemultinationalisitscommitmenttoseekingout,undertaking,andintegr
7、atingmanufacturing,marketing,R&D,andfinancingopportunitiesonaglobal,notdomestic,basis.1.1.5Inaworldinwhichchangeistheruleandnottheexception,thekeytointernationalcompetitivenessistheabilityofmanagementtoadjusttochangeandvolatilityataneverfasterrate.1.1.6Newglobalmanagerisn
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