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1、营销人,跟上90后步伐!(Marketing,keepupwiththepaceof90!)Keeppacewiththepost90sera,animportantaspectofmarketingtactics,istoinfiltratethenetworkbased90exclusivecontext.Althoughcomparedto90ago,90showedmorevitality,butlivinginthehigh-techera,theyarethebiggestfeatureofnetworklife.Theyneedfas
2、ter,easierandmoresatisfyingproductsandservices.Inviewofthis,thenewmediamarketinghasbecomeanindispensabletoolformarketing90.Atpresent,CARTELO,Zegnaandotherinternationalbrandsnotonlyintheofficialwebsiteoftheconstructionareexploredintermsofthree-dimensional,andhavedevelopedavarie
3、tyofvalue-addedservicesandmobilephoneterminalbasedonIPAD,LANCOMisasoftwaredevelopment,sothatconsumerscanownforIPADterminalmodelsandmakeup,andeachproductlinksindetailinformation.Brandinthebeautyofgirlstoentertainthemselvesintherealizationofahighlyeffectivedisseminationofvalue.T
4、hegenerationborn90yearslaterisknownasthemosaicgeneration".TheyarecomputerandInternetreal"natives",theirunderstandingoftheworld,alreadybeforetheylearntoknow,willbecoercedthem.Astheygrowolder,theyareusedtolifelikethis:fastpaced,highintensity,mediumatmosphere.Withtheirlastgenerat
5、ion,ageneration,theyhaveanatural"nonlinearthinking",thatis:constantlyswitchingbackandforthbetweendifferentpictures;constantlyreceiveinformationprocessinginformation;constantlyinteractwiththeworld,toa.Theyhavebecomepartoftheworld,relyingonelectronicconnections.Forthe"mosaicgene
6、ration",theelectronicworldlustrousanddazzlingistrue.Theycan'tunderstandparentswhocalledit"virtualspace"--allpatterns,cartoonsandgamesthattheysawinchildhood,isfullof"Scene","timetravel"and"themiracleoflife".InfrontoftheInternet,thefatherssidehardfromthemachineindustrialsoil,tot
7、hedigitalworldofimmigrants;astheywatchedtheirchildren--people,Ngenerationgrewup,andwithcompletelydifferentfromtheirownway,easytouse,smarttouch,interpretationofthistheyareborntothenewworld.AsagenerationgrowingupintheInternet,therearemanycharacteristicsofthenewgenerationofconsum
8、ersafter90,whichwillaffectallaspectsofthemarketingenvironment