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1、TEAMFLY®Team-FlyPageiiiDataMiningCookbookModelingDataforMarketing,Risk,andCustomerRelationshipManagementOliviaParrRudPageivPublisher:RobertIpsenEditor:RobertM.ElliottAssistantEditor:EmilieHermanManagingEditor:JohnAtkinsAssociateNewMediaEditor:BrianSnappTextDesign&Composition:ArgosyDesi
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7、reSayingaboutOliviaParrRud'sDataMiningCookbookIntheDataMiningCookbook,industryexpertOliviaParrRudhasdonetheimpossible:Shehasmadeaverycomplexprocesseasyforthenovicetounderstand.Inastep-by-stepprocess,inplainEnglish,Oliviatellsushowwecanbenefitfrommodeling,andhowtogoaboutit.It'slikeana
