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1、lesson3TheAdvertisingGameI单词拼写1BaJinwasoneofthebest_____________(当代的)writers.2Theoilmarketisenjoyinga_______(迅速增长)。3Hecan’trememberthebasic____________(概念)ofmath.4Theteacheristryinganew__________(方法)tolanguageteaching.5Large___________(公司)oftenhavestri
2、ctinterviewsforinterviewers.6Herdesignshaveastrong____________(视觉上的)attraction.7Mysisterhastwokids,aboyandagirl.Inotherwords,Ihavea_______anda_________.8BecauseofTom’ssuddenwedding,hismotherhadtochangethemonth’s______(预算).9Youcouldn’twearthisdresstogot
3、otheparty,it’snot_(合适的).10heopinionthatgoodproductsneedn’tbe_____(做广告)isoutofdate.II短语归纳1某种产品2位于3品牌名称4直接的竞争5吸引/保持注意力6由…组成7采用现代技术8习惯于…9突出,显眼10与…相联系11为了利润12目的在于…13对…的贡献14参加15致力于…16鼓励某人做某事III根据课文内容填空The_______advertisementisonethatgivesinformationaboutfin
4、dingcertainproducts.However,itmightnotbe_______whenthereareproductsandservicesindirectcompetition_____eachotherinthemarketplace.Insuchsituation,advertisementneedto______,________theattentionofthepublic.Aspresent-dayadvertisersoftenhavelargebudget,aloto
5、fmoneyisspent____applyingmoderntechniquesofdesign.Butbecauseofthe__________boom,peopleareusedto___highstandardsof________design.Modernadvertisementsmuststandoutinaworldfullof________bycombiningthehigheststandards_______ideastomaketheproductsmoreattract
6、ive.Mostpeopleknowthatthemain______oftheadvertisementismakingcustomersspendmoney,somanyoftoday’sadvertisers________thatitdoesnotmatter______attractivetheidealinked_____theproductis.________,theytryotherwaystomakepeoplenoticetheirproducts.Forexample,usi
7、nghumor,newandunusualideas.________,notalladvertisementisaboutsellingproductsandservices_____aprofit.________advertisementsaremadetoencouragecitizenstoparticipate____improvingtheirneighborhood.Theseadvertisementshavehelpedto______publicknowledge,______
8、_hasmadesocietyabetterplaceforeveryone.参考答案I单词拼写1contemporary2boom3concepts4approach5corporations6visual7nephew,niece8budget9suitable10advertisedII短语归纳1certainproduct2belocated3brandnames4directcompetition5attractholdtheattention6consi