3、 Signature:ABSTRACTValues of the modern enterprise is its ultimate goal of maximizing enterprise value, the core financial management system is based on the transfer of risk management-oriented concepts, corporate financial policy is to achieve the financial goals of
4、 business policy and an important safeguard, but also regulate and optimize financial behavior, and improving the efficiency of an important financial foundation. Corporate financial policy choices are not arbitrary, but subject to the economic cycle factors, industrial policy factors, environment
5、al factors and external factors such as invisible contract, cost, quality of personnel so the combined effect of internal factors. Therefore, this article from the external factors affecting the financial policies and internal factors to start. Focus on analyzing the factors on the business genera
6、ted by each specific impact, which reveals the importance of corporate financial policies and choices are correct. For the future development of enterprises make the appropriate policy preparation. [Key words] Financial policies Economic cycle Invisible contract Expected preference
