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1、InternetmarketingresearchandanalysisforfrontlineurbanconsumersFreepaperDownloadCenterNews:thebigdifferenceofthefirst-tiercitiesandthesecondandthirdtiercitiesduetonetworkmarketing,brandandmediaexposureinthelocalconsumersinthesecondandthirdtiercitiesevenwanttobuyforeignbrands,thepossibilit
2、yisnotlarge.third-tiercities,only16%ofconsumerssaytheyarewillingtospendmoremoneyoninternetmarketing,brandandthisproportionis24%inthefirst-tiercitiesinthefirst-tiercitiesofthemostpopularnetworkmarketingbrandisNike,Sony,Adidas,NokiaandMotorola,thefavoriteofthethreelinesofurbanresidentsisTC
3、L,Lenovo,Changhong,Konka,PoOnRoadandJeanswestthird-tiercities,consumersarereluctanttospendmoremoney(31.6%)inordertobrand-name,seethattheysavingstoconsumers.threelinesofurbanresidentsalsoshowedlowerintentionoftravelingabroad,andrarelybuyimportedgoods.theirfrequencyofshoppingthanasecond-ti
4、ercityresidentslessinthethird-tiercities,wefoundthattheresidentialareanear10theshopsthanasecond-tiercitiesless.Theautonomyofparentstogivechildrenthereahugedifference.Third-tiercities,27.2%ofparentsthinkthechild’sviewsshouldnotbeadoptedwhenshopping,inthefirst-tiercities,thisproportiondrop
5、pedto13.5%inthefirst-tiercities,probablybecauseofthepressurethesakeofthetightschedule,alotofpeoplethinkthatfamilyismoreimportantthanthecauseinthesecondandthirdtiercities,theconceptofthefamilyandfamilyresponsibilitiesisoftenseenasdeserved.Similarly,thesecondandthirdtiercities,families,fam
6、ilygoouttodinnertheimportanceofhigh-tiercities.theleastnumberofthird-tiercitiesthewholefamilyouttodinner,ofwhich60.1%in2006,afastfoodrestaurantmeal,82.4%offirst-tiercities,second-tiercitiesis74.1percent,butironically,familyoffirst-tiercitiesfortheirownfamilyrarelytogetherandfeeldeeplygui
7、lty,two,threelinesofurbanhouseholdsinbehavioralwaysandfamilymemberstobetogether.Whilethebigcitypaceoflifeisfast,thepressure,butthefirst-tiercitiesaresatisfiedwithfamilylife,theleveloffamilylifealsofeelsatisfiedwith.53.6%ofpeople10saidtheyaresatisfiedwiththeirlives,55.3%sa
