业务推展计划0623

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1、阿拉伯宮經營管理有限公司业务推展计划2-1Theservicepromotesplan前序:推展业务其实和营销是相辅相成,营销的策略是否成功是要靠业务如何推展.首要是在市场的开发.找寻同业忽略的客群策略.拉拢同业的客群给予较优惠的享受.在市场创造品牌.Foreword:Promotestheserviceisactuallycomplementsoneanotherwiththemarketing,whetherthemarketingstrategydoessucceedismustdependontheservicehowtopromote.Mostimportantisint

2、hemarketdevelopment.Thatpursuesguestgroupstrategy.whichthesamebusinessneglects.Winsoverenjoymentwhichsamebusiness'sguestgroupgivespreferentialbenefit.Thatinmarketcreationbrand.短期业务推展计划:1年之间1.结婚消费族群-完整的结婚喜宴包装…可结合婚纱公司同步进行促销2.一般消费大众群-聚餐和公司行号年终尾牙项目3.学生消费群-谢师宴优惠项目4.老人族群–生日宴会5.年轻族群–中式自助式6.美食促销活动Thes

3、hort-termservicepromotestheplan:between1year1.Marriageexpensetribalgroupingtribalgroup-completemarriageweddingbreakfastpacking…Mayunifythenuptialdresscompanysynchronizationtocarryonthepromotion2.Generallyexpendsthepopulacegroup-todinetogetherwiththecompanystoreyear'sendtailtoothproject3.Thestu

4、dentexpendsthegroup-thankingateacherfeastpreferentialbenefitproject4.Oldpersontribalgroupingtribalgroup-birthdayparty5.Youngtribalgroupingtribalgroup-Chinesetypeself-servicetype6.Goodfoodpromotion2021/6/14阿拉伯宮經營管理有限公司业务推展计划2-2Theservicepromotesplan长期业务推展计划:3-5年之间1.推出贵宾优惠卡2.建立品牌形象3.建立长期客户数据4.保持

5、一贯服务产品标准5.结婚消费族群-完整的结婚喜宴包装…可结合婚纱公司同步进行促销6.一般消费大众群-聚餐和公司行号年终尾牙项目7.学生消费群-谢师宴优惠项目8.老人族群–生日宴会9.年轻族群–中式自助式10.美食促销活动Thelong-termservicepromotestheplan:between3-5years1.Promotesthedistinguishedguestconcessionarycard2.Establishmentbrandimage3.Establishmentlong-termcustomerdata4.Maintaintheconsistentse

6、rviceproductstandard5.Marriageexpensetribalgroupingtribalgroup-completemarriageweddingbreakfastpacking…Mayunifythenuptialdresscompanysynchronizationtocarryonthepromotion6.Generallyexpendsthepopulacegroup-todinetogetherwiththecompanystoreyear'sendtailtoothproject7.Thestudentexpendsthegroup-than

7、kingateacherfeastpreferentialbenefitproject8.Oldpersontribalgroupingtribalgroup-birthdayparty9.Youngtribalgroupingtribalgroup-Chinesetypeself-servicetype10.Goodfoodpromotion2021/6/14