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时间:2019-11-27
《(京津鲁琼专用)2020版高考英语二轮复习专题五书面表达层级三第三讲概要写作专题强化训练(含解析)》由会员上传分享,免费在线阅读,更多相关内容在教育资源-天天文库。
1、专题五书面表达概要写作(一)(建议用时:每篇25分钟)A阅读下面短文,根据其内容写一篇60词左右的内容概要。Ifyou’reanythinglikeus,itseemsthatyourstomachstartstogrumbleassoonasMcDonald’sgoldenarchescomeintoview.Thereasonbehindthatisn’tthemouthwateringtasteoftheirdeliciousfries—thisishowtheygetthemtotastesogoodbytheway—it’sactuallypsychological,andith
2、astodowiththecolorsoftheirlogo.Thecolorsredandyellowwerechosenforaspecificreason—andno,itwasn’tbecausetheylookednicewithRonaldMcDonald’sclownlikeface.Itactuallyhastodowithscience.Thecolorredisstimulatingandisassociatedwithbeingactive.Italsoincreasesheartrate,whichhelpstojumpstartyourappetite.Theco
3、loryellowisassociatedwithhappinessandisthemostvisiblecolorindaylight,sothat’swhyaMcDonald’ssignissoeasytospotonacrowdedroad.Thebrainprocessescolorbeforeitprocesseswordsorshapes,sothat’swhythefastfoodchainchosethesetwocolorsfortheirlogoandbrand.Redandyellowmakesyouhungry,encouragingyoutowanttobuyth
4、eproducttheysell,whilealsomakingyoufeelhappy.McDonald’shasstartedtousethiscolorphilosophytoinfluenceandchangethewaypeoplecurrentlythinkabouttheirbrandaswell.Manyfranchiseshavestartedtoincorporatemoreofthecolorgreenintotheirstorefrontsandinteriordesignbecauseit’sassociatedwithnatureandbeingenvironm
5、entallyfriendly,somethingMcDonald’shasbeencriticizedfornotbeinginthepast.Thecompanyhasbeenworkingtobecomegreenerbyusingenvironmentallyfriendlyrefrigerationandconvertingusedoilintobiodieselfuel.So,nexttimeyoupassaMcDonald’s,don’tbesurprisedifyoufinditreallyhardtoresistgoinginandgettingaburgerandcok
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