商务英语口试常见话题

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1、Inthisparteachcandidate’staskistochooseonetopicfromasetofthree,andtotalkaboutitforoneminute.Candidateshaveoneminuteinwhichtoprepareandshouldusethistimetomakebriefnotes.Theothercandidatelistenstothetalkandisinvitedtoaskoneortwoquestionsattheend.Candidatesma

2、ymakenoteswhilelisteningtotheirpartner.Eachcandidateisgivenadifferentsetofthreetasksfromwhichtochoose. GeneralprocedureAchoiceofthreedifferenttopicsOneminutepreparationwhilemakingnotesA/Bstartswiththeotherlistening---oneminuteQuestionasked 1.Customerrelati

3、on:theimportanceofofferingincentivestocustomers Offeringincentivestocustomerscanhelpyoutostrengthenyourcustomerbaseandenhancecustomerloyalty.Ifyouofferincentivessuchasvouchers,complementarytickets,miles,giftsinthepromotionorsales,youwillattractivemorecusto

4、mersandgetthembuyyourproductsorservices.Atthesametimetheimageofyourcompanywillbeimprovedandyourbrandsaremorelikelytobeknownbycustomers. 2.Productpromotion:howtoensurethatproductsarepromotedeffectivelyatinternationaltradefairs Youshouldsendaprofessionalteam

5、ofexpertstoarrangethepromotionatthetradefair.Theymustbefamiliarwiththeproductsyouwanttopromoteatthefair.Meanwhiletheymustbegoodatdealingwithclientsespeciallyforeignclients. Youshoulduseadvancedtechnologytodisplayyourproductsatthefair.Necessaryequipmentssuc

6、hasDVD,overheadprojector,high-definitionscreencanhelpyoudemonstratethequality,functionandspecificationofyourproducts. Youshoulddesignyourshowroomandstandcarefullytoattractmorecustomers.Yourstandshouldbeputupatanobviousplacesothateverycustomercangetaneasyac

7、cesstoyourproducts. 3.Howtoreducelaborturnoverrates Inordertoreducelaborturnoverrateswemusttakethefollowingeffectivemeasures:Setupaclearstaffappraisalprocesstomakesurethattheperformanceofeverystaffcanbeevaluatedopenlyandhonestlyandtheirpromotionisbasedonth

8、eircontributiontothecompany.Thusnoonewillcomplaintaboutunfairpromotionwhichonceforcedsomeofyourstafftoleavetheirjobs. Ifpermitsenhancethestaffbenefitsincludingtheirbasepayannualbonusandotherbenefits.Anincenti