应用文写作-标志与招牌

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1、分类标题01分类标题02分类标题03分类标题04Signs1.Introduction2.Generalsigns···························P103.Shopsigns·································P14DesignedbyXieYao,ZhangLiqiong&YiYemiaoObjectives:Tomakeclearwhatisasign;2)Tofindouthowtodesignasignandencourageyoutodesignoneaccor

2、dingtoouranalysis.StudyfocusandkeyissuesStudyfocus:Thefeaturesofsigns.2)Keyissue:Identifyingapracticalandeffectivewayofdesigningasign.Asignisaflatobjectwithwordsorpicturesonit,putinapublicplacetoprovideinformationoradvertisesomething.Whatis"sign"?Wherearesigns?The

3、RepublicanPartyTheDemocraticPartyIndicativeMarkDONOTDROP切勿乱摔NOTURNINGOVER切勿倒置OPENHERE此处打开THISSIDEUP此端向上KEEPFLAT必须平放KEEPDRY保持干燥KEEPINDARKPLACE暗处存放EXPLOSIVES爆炸品CORROSIVES腐蚀剂POISON有毒品THISWAYUPKEEPDRYNOHOOKSWarningMark分类标题01分类标题02分类标题03分类标题04Whatisthemajorpurposeofsig

4、ns?signsaredesignedtoattractpeople'sattentiontounderstanditsinformationinashorttime.AttractiveShortpleasanttobeunderstoodTobeattractivenoovertakingonbridgeNOOVERTAKINGONBRIDGEnosmokingNOSMOKINGschoolcrossingSCHOOLCROSSINGTobeattractiveTobeattractiveTobeattractiveT

5、obeattractiveUsecapitalizedwordBetterusepicturesTobeshortDON’TTURNLEFTNOLEFTTURNDON’TTHROWRUBBISHNOLITTERBECAREFULCAUTIONUsenounornoun-phraseTobeattractiveTobeshortThebelongingsthatyouleftinhalls,landingsorstairwaywillberemovedanddisposedbyouremployees.usesimplewo

6、rdsandformLeaveoutarticles(冠词）PleasanttobeunderstoodTAKEYOURHANDSOFFTHERAILS请勿扶栏杆YOURHANDARENOTALLOWEDTOPUTONTHERAILSUseimperativesentence(祈使句）PleasanttobeunderstoodMisunderstandingandevenangerShowrespect本公园静止遛狗、喝酒、踢球THEWALKINGOFDOGS,THECONSUMPTIONOFINTOXICATINGLI

7、QUORANDTHEPLAYINGOFBALLGAMESARENOTALLOWEDINTHISPARK.SometimessignsarewritteninformalstyleregardlessoftheformerrulesaddtionUsecapitalizedwordBetterusepicturesUsenounornoun-phraseUsesimplewordsLeaveoutarticlesUseimperativesentenceShowrespectSometimesinformalstyleCON

8、CLUSION分类标题01分类标题02分类标题03分类标题04ShopSignsAshopsignisusedforimplyingthegoodssoldintheshop.Whatisthefunctionofashopsign?分类标题01分类标题02分类标题03分类标题04Shopsignwit