2、经济型酒店七天连锁酒店现状分析对策AnalysisofthedevelopmentstatusofSevenDaysHotelChain11StudentmajoringinTourismmanagementprofessionalJiangQiyuTutorGongYanAbstract:7 Days Group Holdings Limited is the leader of economy hotel industry, whose development attracts the attention from more and more people.
3、In particular, a large percentage of the middle class in this market demand the economy hotel such as 7 Days Group Holdings Limited strongly, which brings a new opportunity for the development of the company. The article analyzed and researched the 7 Days Group Holdings Limited,Throug
4、htotheUnderstanding ofthesevendayshotelchainservicecharacteristicsandbusinessphilosophy,forsevendayshotelchainanalysis,andusingthemethodofswottosevendayshotelchainstrengths,weaknesses,opportunitiesandthreatspresentsituation.description,understanding the problems faced in its developme
5、nt process and investigating the cause of the problem. As a result, we generate some constructive suggestions to promote the growth and development for 7 Days Group Holdings Limited and even the industry of whole economy hotel.Keywords:EconoHotel;SevenDaysHotelChain;Presentsituationan